Media Director - Luxury & Brand Media
Dubai, UAE
A leading creative agency in Dubai is looking for an experienced Media Director to lead media strategy and planning for premium and luxury clients across the region.
This role is ideal for a senior media professional who understands that great media goes beyond performance metrics - someone who can build brand-led media strategies, understand affluent audiences, and create impactful campaigns that drive awareness, consideration, and long-term brand growth.
The successful candidate will have strong experience within media agencies, with a background in integrated media planning, communications strategy, and delivering campaigns for luxury, premium, or high-value brands.
Key Responsibilities
- Lead the development of integrated media strategies for luxury and premium clients
- Own the media planning approach across brand campaigns, ensuring strategies align with client objectives and brand positioning
- Develop audience-led media strategies using insights, research, and consumer behaviour data
- Work closely with creative, strategy, and account teams to deliver impactful campaigns
- Provide senior counsel to clients on media opportunities, trends, and best practices
- Oversee media planning across channels including digital, OOH, print, cinema, partnerships, and other brand-building platforms
- Build strong relationships with clients and act as a trusted media advisor
- Lead campaign planning, ensuring media recommendations deliver against brand objectives
- Identify innovative opportunities to reach premium audiences and create meaningful brand experiences
- Support new business opportunities through strategic thinking, pitch development, and media expertise
- Mentor and develop junior and mid-level media talent
Requirements
- Proven experience as a Media Director, Head of Media, Media Strategy Director, or similar senior media leadership role
- Strong background within a media agency environment
- Experience working with luxury, premium, fashion, hospitality, automotive, real estate, or high-value consumer brands
- Strong understanding of integrated media planning and brand-led campaigns
- Experience across traditional and digital media channels, with a focus on strategy rather than performance marketing
- Ability to translate consumer insights into effective media strategies
- Strong client-facing skills with experience advising senior stakeholders
- Commercially minded with experience supporting pitches and business growth
- Passionate about brands, culture, and creating impactful campaigns
This is an opportunity for a senior media leader who wants to work with ambitious brands and play a key role in shaping high-impact media strategies across the region.
