Our Senior Associate - Brand Marketing is responsible for providing professional support in a wide range of marketing activities, working closely with Brand Executives commercial and administrative teams. The job holder is also responsible for interpreting, adapting and planning brand marketing plans, keeping in mind the brand standards and budgets.

Operational:

Be involved in all aspects of marketing and media from planning, advertising, promotion, public,
media relations, product development and research
Assist in building marketing plan / calendar for the different chains/brands/ markets in close cooperation with the Department Manager and the brand
Handle the marketing plan forecast and the marketing plan orders
Follow up closely on the plan's implementation, schedule and activities in all concerned markets.
Ensure preserving the image of the brand at the POS by respecting its merchandising guidelines
Plan and follow-up on promotion in coordination with the different area managers and the training and promotion manager
Work in coordination with commercial team and list objectives for main customers
Manage and coordinate with concerned pares for the production of marketing materials being from leaflets, visuals, podiums, flyers, and preparing necessary photo shoots to pro reading press releases
Organize, events, and exhibitions
Secure sponsorship to assist with the publicity and funding of marketing projects
Carry out local market research, customer survey, assessing customer demands, brand positioning, monitor competitors activities, and evaluating market campaigns

Suppliers/Customer Relationship:

Channel all suppliers and customers information (animation / training / launch plan) to stores/shop managers, area, and department and division manager.
Communicate all required information about animation / visibility to the suppliers
Monitor windows, podiums and any other promotional area ensuring promotional activities throughout the year, in coordination with the design department (3D)
Present the various marketing plans to the stores/ shop managers and ensure its proper implementation
Meet and discuss with local suppliers for all marketing bookings and animations

Advertising and Promotional Activities:

Define the media and PR plan by briefing the advertising agency
Manage the various marketing budgets to organize corporate above the line and below the line promotional / advertising activities and corporate items purchase
Splitting the media investments by product line and by media support to respect the brand's media strategy and the total budget initially set by the Area Manager/ Department Manager
Coordinate with advertising agencies and clients on media plans
Prepare monthly updated report of expenses
Prepare monthly management report comparing the budget verses the stock

Customer Data Base:

Build, maintain and update good database (CRM) through consolidate information from shop floors
Participate in relevant projects and community activities as and when needed

What you'll need to succeed

Bachelor's degree in Marketing or Business Administration

4-7 years of experience in the Retail, Hospitality, or Entertainment sector

Based in Riyadh or willing to relocate

Excellent communication skills

Fluency in English

Proficiency in Microsoft Office applications

What we can offer you

With us,you will turn your aspirations into reality. We will help shape your journey through enriching experiences, learning and development opportunities and exposure to different assignments within your role or through internal mobility. Our Group offers diverse career paths for those who are extraordinary, every day.

We recognise the value that you bring, and we strive to provide a competitive benefits package which includes health care, child education contribution, remote and flexible working policies as well as exclusive employeediscounts.

We Invite All Applicants to Apply

It Takes Diversity Of Thought, Culture, Background, Differing Abilities and Perspectives to truly Inspire, Exhilarate and Delight our customers. At Chalhoub Group, we are committed to inclusion and diversity.

We welcome all applicants to apply and be part of our exciting future. We ensure equal opportunity for all our applicants without regard to gender, age, race, religion, national origin or disability status.

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