The Big Picture:

We are looking for a creative and detail-oriented Brand Specialist to join our team at Araby Brand

The ideal candidate will have a solid background in branding and social media, particularly within the Saudi and Gulf markets. Your role will be essential in shaping and communicating our brand stories to connect with diverse audiences.

About The Role:

As a Brand Specialist, you will be the voice and guardian of our brand, responsible for creating engaging content and developing strategies that resonate with our target audience.

This position offers a dynamic environment where creativity and strategic thinking are key.

Key Responsibilities Include:

Write creative content for social media in various Arabic dialects (with a focus on Saudi dialect) and Classical Arabic
Manage publishing across social media channels, including interactive stories, and analyze their performance
Develop and implement social media and content strategies aligned with brand objectives
Ensure brand visual and verbal consistency across all platforms (social, website, ads, etc.)
Prepare periodic reports on brand and social media performance, analyzing results to propose actionable plans
Identify challenges and develop solutions to track brand objectives and ensure targets are met
Assist in writing and reviewing advertising and website content

Requirements

Experience: 4 years of proven experience in branding, social media, or content creation within a digital marketing agency
Language Skills: Strong writing skills in Saudi dialect Arabic and Classical Arabic (English proficiency is a plus)
Attention to Detail: Zero tolerance for spelling or grammar errors; accuracy is paramount
Creative Storytelling: Proven ability to craft brand stories and creative content that drives engagement
Social Media Knowledge: Strong understanding of social media trends, tools, and best practices (Meta, TikTok, X, LinkedIn)
Strategic Development: Experience in developing brand and content strategies
Analytical Skills: Ability to interpret reports and translate findings into actionable insights
AI Tools Proficiency: Solid knowledge and hands-on experience with AI tools for content and branding
Ownership Mentality: A strong sense of ownership, treating the brand as if it's your own

Benefits

Why Join Araby Brand

Exciting bonus opportunities and incentives!
Comprehensive health insurance coverage
Growth Opportunities: Be part of a team that values personal and professional development, with continuous learning and career advancement opportunities
Innovative Environment: Work in a dynamic, agile setting where creativity and innovation are encouraged
Impactful Work: Play a crucial role in driving the growth and success of our clients businesses
Collaborative Culture: Join a passionate team dedicated to excellence and teamwork
Flexible Work Arrangements: Enjoy flexible working options, including remote work, to support a healthy work-life balance

Senior Content Creator

Content Creator / Social Media Specialist (Senior)