Content & Social Media Executive

About us

We are a design-led jewellery business in the UAE, focused on in-store and digital jewellery experiences with 3 brands: Aglaiia Waterproof Jewelry, Aglaiia Permanent Jewelry, and The Charm Bar — we create personalised, experience-driven pieces that customers actively take part in.

We are strengthening its in-house content and digital presence and is looking for a hands-on executive to support day-to-day content creation and social media execution.

Role Overview

We are seeking a Content & Social Media Executive to support daily content production, publishing, and on-ground content capture. This is a highly execution-focused role, with a strong emphasis on independently creating short-form content from start to finish.

The role requires the ability to personally shoot, film, and edit content, primarily using a smartphone and, when relevant, a camera. While the role may occasionally support on-ground brand activities or events, the primary focus is content creation and social media execution.

KEY RESPONSIBILITIES

Content Creation & Social Media (Primary Focus)

Independently shoot, film, and produce short-form content using a smartphone or camera for Instagram and TikTok (Reels, Stories, carousels).
Edit the content you shoot end-to-end, using mobile-first tools (CapCut, InShot, Canva, etc.).
Write clear, on-brand captions and story text.
Publish and schedule content consistently across platforms.
Support daily Stories, reposts, polls, and community interactions.
Ensure all content aligns with brand tone, aesthetic, and guidelines.

Community & Platform Support

Monitor comments and messages and respond in brand voice.
Support basic performance tracking and flag high-performing content.
Stay aware of content trends and formats, applying them selectively when relevant.

Events & On-Ground Support (Secondary)

Support content capture during store events, activations, or pop-ups.
Assist with on-site content needs before, during, or after brand activities.
Provide practical support during activations when required (content-focused, not event-planning heavy).

REQUIREMENTS

1–3 years of experience in content creation, social media, or digital marketing.
Proven ability to independently shoot (smartphone or camera) and edit content end-to-end.
Strong understanding of Instagram and TikTok formats and best practices.
Good eye for visuals, framing, lighting, and composition.
Organised, reliable, and comfortable working in a fast-paced environment.
Valid UAE driving licence and personal vehicle (required for mobility).
Flexibility to work evenings or weekends, aligned with content capture and brand activities.
Based in the UAE.

WHY THIS ROLE

Hands-on role with daily creative output and visible impact
Exposure to real on-ground brand activity, not just desk-based work
Opportunity to build strong content and social execution skills in a growing retail environment
Close collaboration with a brand and content management team
Strong foundation for progression into senior content, brand, or digital roles