social media strategy , Meta, Google, bidding, Campaign Execution, CAC, creative testing, attribution tracking, marketing analytics tools, TikTok, paid media strategy, Customer Retention, campaign analysis, channel optimization, Cpa, programmatic, ROAS, performance optimization, audience targeting, digital advertising trends, acquisition efficiency

Web Analytics, digital performance marketing channels, Digital Marketing, Data Analysis

display , RedMart Seller Center, Google Performance Marketing, Shopee Seller Centre, TikTok Shop Seller Center, Excel for financial reconciliation and reporting, FBS operations, Search Performance Max, Shopify backend administration

consumer marketing , guest insights, brand health metrics, performance-driven plans, integrated marketing communications, campaign deliverables

Campaign Execution, full-funnel marketing, Digital Marketing, data-driven growth initiatives, campaign performance metrics

paid media , SEO, TikTok Ads Manager, Meta Ads Manager, Google Ads, Analytical Skills, Marketplace Seller Dashboards

WordPress, Figma, CSS, Google Tag Manager, Hubspot, HTML, Google Ads, Elementor, Google Analytics GA4, ZeroBounce

RedMart Seller Center, Google Performance Marketing, Shopee Seller Centre, Excel for financial reconciliation and reporting, FBS operations

Project Management, Stakeholder Coordination, Marketing Initiatives, Budgeting, High-Performance Planning

linkedin ads , Google Tag Manager, Google Ads, Lemon8, XHS, Google Analytics 4, Looker Studio, GA4, TikTok, Xiaohongshu, Meta Ads