content partnerships , experiential marketing, culture marketing, short-form video, editorial features, long-form storytelling, audience insights, performance data, social-first content, creator collaborations, measurement frameworks

Customer Growth, Category Strategy, Omnichannel Merchandising, Cross-Functional Collaboration, Brand Portfolio Management, marketing partnerships, Commercial Negotiations, Team Leadership, Inventory Operations, Customer Experience

digital-first B2C marketing, integrated campaign management, culturally relevant storytelling, understanding of GCC consumer behavior, demand generation

Graphic Design, Visual Merchandising, Budget Management, Brand marketing strategy, Sales training programs