TGP International - Arabic Marketing Manager, Riyadh (Arabic-speaking)

WE CREATE, DESIGN AND BUILD AWARD WINNING WORLD-CLASS F&B AND RETAIL BRANDS FOR OUR CLIENTS AND PARTNERS

TGP International are a hospitality consultancy based in London and Dubai. We team up with passionate brands, clients and entrepreneurs to make their long-term vision a reality through concept development, creative interior design, graphic design & branding, franchising, advisory & operational services and project management.

Some of our clients include: Dubai Expo 2020, Marriott, Hilton, Waldorf Astoria, Harrods, Sushi Samba, Adrift Burger Bar, Nakheel Malls, Selfridges, Time Out Market, Cop28, Neom and Al Mamlaka Social Dining.

Leaders within the hospitality and retail sector, TGP are renowned for listening carefully to client objectives to help develop successful and innovative concepts that enable businesses and operators to fulfil goals with creative and uncompromising management solutions.

Website: https://www.tgpinternational.com

About The Role

We work with brands and clients to deliver successful F&B marketing campaigns with partners from developers, hotel groups and individual restaurants. Our marketing services include marketing planning and strategy development, content creation, marketing implementation, social media management, advertising, reporting and analytics.

We require a Marketing Manager to join our team to lead on client marketing projects.

Role

Development of Marketing Strategy including:
Brand strategy
Situational analysis
Digital strategy
Communications Strategy
Media Mix & Buying Plan
Marketing budget
Work alongside Project Lead/Partner to achieve project objectives
Develop brand strategies and marketing calendar and launch plan
Plan and execute all marketing activities, including social media, events, activations, and partnerships
Pre-opening planning and management for all new restaurant openings
Activation strategy including event management for new openings/campaign launches
Social media strategy, content calendar & daily management of social accounts
To support with brand projects (as required), developing and executing marketing plans on behalf of our clients
Oversight of website development and coordination with developer (if required)
Management of photography and video shoots and creation of briefs
Blogger and influencer outreach and engagement
Develop and recommend partnerships/collaboration that are aligned with brands
Brand guardian of all customer touchpoints for any client projects
Overall responsibility for client brand channels
Tracking and measuring overall efforts, delivering weekly reports and comprehensive monthly reports

Requirements

BS/MS degree in marketing or a related field
Fluent in Arabic & English
Local market knowledge of Saudi Arabia
Previous marketing hospitality experience (ideal but not essential)
Proven experience in digital marketing
Experience working on B2C brands

Benefits

TGP International Employee Benefits:

Five-Day Work Week: Standard Monday to Friday schedule.

Hybrid Work Arrangement: Three days in the office and two days working remotely.

Incentive Plan: Company incentive scheme offering up to 10%5% for introductions and 5% for successful closures.

Annual Leave: 22 working days of paid annual leave, excluding weekends.

Remote Work Flexibility: One additional week per year to work remotely from your home country, which can be combined with up to two consecutive weeks of annual leave.

Coaching & Mentoring: Structured professional development through a dedicated coaching and mentoring program.

Annual Company Gathering: A global team event bringing together employees from all offices.

Employee Recognition Program: Regular recognition initiatives celebrating outstanding performance and contributions.

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