Job Description

Analyze vehicle applications – Study the characteristics, capabilities, and technical features of Ashok Leyland trucks, CMC loaders/dumpers, and Escorts construction/agricultural equipment to recommend optimal solutions for customer work environments.
Qualify customer needs – Conduct in-depth discovery to understand buyer's operational requirements (payload, terrain, cycle times, fuel efficiency, durability), budget, and fleet utilization goals before presenting tailored vehicle options.
Proactively manage sales pipeline – Maintain and grow a portfolio of existing and potential customers (contractors, fleet owners, logistics firms, farmers) through regular visits, phone follow-ups, and site demonstrations.
Inform customers on new vehicles & deals – Keep all assigned accounts updated on newly launched models, seasonal promotions, financing options, and after-sales support packages (warranty, service contracts, spare parts availability).
Coordinate vehicle demonstrations & trials – Arrange on-site or yard-based trials simulating real work applications, involving technical teams to highlight performance advantages like fuel economy, lift capacity, or cabin ergonomics.
Track competitor activity & market feedback – Gather intelligence on pricing, customer preferences, and application trends in the commercial vehicle segment, and share insights with the sales manager to refine positioning strategies.

Strategic

RESPONSIBILITIES

Conduct market research to identify selling possibilities and evaluate customer needs.
Submit periodic reports to Line Manager.
Prepare and deliver appropriate presentations on products and services.
Participate on behalf of the company in exhibitions organized in Riyadh.
Gather market feedback from customers or prospects and share with Line Manager.
Collaborate with Line Manager in preparation of Sales budget.
Collect payment.

Operational

Additional responsibility of selling ESCORTS Construction Equipment.
Actively seek out new sales opportunities through social media and other marketing channels.
Ensure the availability of stock for sales and demonstrations in Riyadh branch.
Ensure upkeep of Demonstrator vehicles and maintaining a log for the same.
Monitor progress of promotional campaigns using various metrics and submit reports of performance to Line Manager.
Monitor customer-wise collections and submit weekly report to Line Manager on updated status.
Competition analysis of our vehicle models vis-à-vis competing models.
Organizing sales visits & establishing new business contacts.
Demonstrate vehicles by offering test drives.
Explain warranties and after sale services.

People Management

N/A .

Product/Process Improvement

N/A .

Qualifications

Education & Certifications:

PREFERRED : Bachelor Degree.
MINIMUM :

Knowledge & Skill

Sales
Marketing
Negotiation Skills.
Communication

Experience

PREFERRED : Minimum 3 years relevant experience.
MINIMUM :

About Us

Al Ghurair Investment is one of the largest diversified family business groups in the Middle East, with operations in seven distinct industry sectors: foods, resources, properties, construction, energy, mobility and ventures.

With a grassroots heritage in the United Arab Emirates spanning more six decades, Al Ghurair Investment is woven into the very fabric of the nation since 1960, as a small trading business, when pearl diving and fishing were still the mainstays of the economy.

Having fostered a proud history of innovation and entrepreneurship, today we continue to build upon our long legacy, founded on a solid commitment to excellence, trust and responsibility, all guided by a single ideal: Enhancing Life.

Today, the Al Ghurair family name is synonymous with the development of the region, and we build upon our long history of innovation and entrepreneurship through our operations in six distinct sectors including food, resources, properties, construction, energy, mobility and ventures.

Headquartered in Deira, the heart of Dubai, our diversified operations span more than 20+ countries and 7 sectors across the globe, employing approximately 28,000 people.

About The Team

Drawing on over 60 years of automotive expertise, Al Ghurair Mobility is redefining transportation across the UAE by advancing cleaner, smarter, and more connected mobility solutions. From hybrid and CNG-powered taxis to the introduction of EXEED, a high-tech automotive brand known for intelligent design, advanced safety features, and refined performance, our growing portfolio serves both business and consumer needs.

Senior Sales Executive

Senior Executive - Sales