We are looking for a talented and experienced Web Developer & Digital Specialist (UAE National) who will be a key member of both the Marketing and IT Operations teams. The specialist will report to the Marketing & Communications Manager, with a dotted-line reporting relationship to the VP of Technology. The specialist is responsible for managing and optimizing the company's digital platforms, including website content management, outbound marketing and engagement through the CRM, social media content production, and the creation of digital brand assets. The primary focus of the role is the development and execution of engaging, technology-enabled campaigns that drive brand awareness, customer engagement, and lead generation across Client's digital channels.

Responsibilities

Job requirements

Website and Digital Platform Management:
Administer, maintain and update the company websites using approved Content Management Systems
Ensure website functionality, availability, performance and reliability across environments
Manage website patching, version updates, plugins and third-party integrations in line with security policies
Coordinate vulnerability remediation and security improvements in collaboration with IT & GRC
Conduct regular platform health checks, performance reviews and access control audits
Ensure hosting, DNS, SSL certificates and related infrastructure components are properly maintained
Optimize website structure for UX, SEO best practices, accessibility and performance
Create and maintain landing pages, blog posts and digital content aligned with marketing objectives
Marketing Technology and CRM Operations:
Configure, administer and optimize Microsoft Dynamics 365 Marketing and related CRM modules in co-ordination with Microsoft Platform Engineering team
Plan, design and execute email marketing campaigns through D365
Manage segmentation, data quality, consent management and automation workflows in D365
Ensure CRM configurations and integrations comply with corporate security, privacy and DP policies
Monitor campaign performance metrics such as open & click through rates, deliverability and engagement, and implement optimization improvements
Social Media and Digital Channel Operations:
Manage the company's social media presence across platforms including LinkedIn, YouTube, Google Business and other key channels
Develop, design, schedule and publish posts, videos, and paid campaigns
Grow the company's LinkedIn presence through strategic posting, thought leadership and engagement
Maintain correct configuration of accounts, permissions and integrations across social platforms
Monitor performance metrics using analytics tools and provide structured reporting
Creative Asset Development and Brand Execution:
Develop and produce digital assets for websites, email campaigns and social media using approved tools
Ensure all assets align with corporate brand guidelines and maintain consistency across channels
Develop and manage video content workflows for YouTube and other platforms
Ensure digital content is technically optimised for different platforms, format and devices
Campaign Performance and Analytics:
Create digital content to support integrated marketing campaigns across websites, CRM and social channels
Track and analyze website traffic, engagement metrics and conversion performance
Conduct A/B testing and performance-drive optimization initiatives
Maintain dashboards and performance reports for Marketing and Business stakeholders
Security, Governance and Compliance:
Ensure all marketing tools and platforms are configured and operated in line with corporate IT security policies
Perform periodic access reviews for CMS, CRM and social media platforms in coordination with IT & GRC
Support audit activities and provide required documentation for internal / external compliance assessments
Maintain documentation of configurations, processes and change history
Collaboration and Continuous Improvement:
Work closely with wider marketing team to align content strategies and ensure cohesive messaging across all digital platforms
Contribute to integrated marketing campaign planning from a technology enablement perspective
Stay up to date with digital platform updates, emerging technologies and industry best practices
Identify and implement operational improvements across digital systems and workflows

Qualifications & Skills

Bachelor's degree in marketing, Information Technology, Computer Science, Business, Communications, or a related field
3-5 years of relevant experience in digital marketing technology, website management, CRM administration, or marketing operations roles
Proven experience managing corporate websites using WordPress, including administration via cPanel or similar hosting environments
Strong working knowledge of Microsoft Dynamics 365 Marketing and CRM modules, including campaign configuration, segmentation, automation journeys, and performance reporting
Solid understanding of web technologies including HTML/CSS fundamentals, DNS configuration, SSL certificates, hosting environments, security controls, and website performance optimization
Experience managing WordPress core updates, plugin patching, configuration changes, and third-party integrations
Hands-on experience with analytics and monitoring tools such as Google Analytics, Google Search Console, and CRM reporting dashboards
Strong understanding of SEO principles and UX/UI best practices
Proficiency in Canva, Adobe Creative Suite, or similar tools for creating digital assets across web, email, and social media platforms
Working knowledge of video editing and multimedia tools for campaign and brand content development
Analytical mindset with the ability to interpret performance data and implement optimization improvements
Strong communication skills with the ability to collaborate effectively across cross-functional teams
Detail-oriented, proactive, and capable of managing multiple priorities in a structured, fast-paced environment
Relevant certifications in Microsoft Dynamics 365 Marketing, WordPress, or related digital marketing technologies are advantageous

Benefits

Health insurance with one of the leading global providers for medical insurance
Career progression and growth through challenging projects and work
Employee engagement and wellness campaigns activities throughout the year
Excellent learning and development opportunities
Flexible/Hybrid working environment
Inclusive and diverse working environment
Open door policy