About Us

SPICE is building the go-to platform for premium dining. We connect diners with unforgettable experiences and help top restaurants grow their loyalty and reach. We're a small team that moves fast, ships what wows, and believes every decision should create value for us, our partners, and our users.

This role is based in Riyadh. You'll spend real time in the market: inside restaurants, at events, across the city. That's where the work happens.

About The Role

We're looking for a Senior Sales Executive with a builder's mentality to own restaurant-partner growth in Riyadh. You'll be the person sitting across from GMs and restaurant operators, helping them see what SPICE can do for their business. You'll work directly with the founding team, and the feedback you bring from the field will shape what we build next.

What You'll Achieve

Prospect and close new restaurant partnerships across Riyadh by showing operators how SPICE grows their loyalty, reach, and revenue
Run the full sales cycle end-to-end: working from a target list and building your own pipeline to bring in new restaurant partners
Hold face-to-face meetings with restaurant owners, GMs, and F&B directors to understand their business and earn their trust
Work cross-functionally with Marketing, Customer Success, and Product
Feed market intelligence back to the team: What operators care about, where competitors are moving, what's not working
Help build the sales playbook in Riyadh and define our sales motion as we grow

Skills You'll Need To Bring

2–4 years of full-cycle B2B sales at a fast-growing company, preferably successful in closing deals in F&B, hospitality, or restaurant technology
A track record of hitting or exceeding quota that you can actually walk us through
Social and relationship-driven: you'd take a GM to lunch before you'd send a cold email, and you listen more than you pitch
Fluency in Arabic and English: both are essential for Riyadh's market
A builder who's comfortable rolling up their sleeves and bringing structure where there isn't any yet
Discipline about your pipeline, your promises, and your follow-ups: You don't drop the thread and you don't hide bad news
You share credit as easily as you take feedback

Nice to Haves

You've been an early sales hire at a startup before
A genuine interest in food, hospitality, and the people who run restaurants