Company Vision

To be the market-leading cycling retailer, educator & experience provider in the GCC.

Company Mission

To grow the participation in Cycling and Triathlon to improve wellbeing and happiness.

Company Values

Excellence | Passion | Integrity | Innovation | Commitment

Role Purpose

Wolfi's is building a talent pool of enthusiastic and customer-focused Sales Specialists. The Senior Sales Specialist is a trusted expert and sales leader on the retail floor. With deep product knowledge and a strong ability to connect with customers, you'll play a key role in achieving sales targets, mentoring junior team members, and driving an exceptional customer journey. You will also act as a product and brand ambassador, contributing to the high-performance culture of Wolfi's and ensuring customers walk away with the perfect product and experience for their cycling journey.

Responsibilities

Sales Leadership & Customer Excellence

Deliver exceptional, consultative customer service with a solutions-oriented mindset.
Drive and exceed individual and store sales targets through proactive selling and upselling.
Lead by example on the floor, setting the tone for customer service and performance.
Resolve customer queries and concerns efficiently by investigating issues and implementing effective solutions.
Develop relationships with high-value and repeat customers, supporting retention and loyalty.
Conduct customer follow-ups and customer experience calls to build relationships and expand sales opportunities.

Product Expertise & Advisory

Serve as a go-to expert for complex product questions and premium product categories.
Provide support in fitting, configuration, and technical product knowledge (bikes, gear, accessories).
Stay up to date on all product launches, technologies, and innovations in cycling.
Monitor and track sales order delivery timelines, ensuring transparent and consistent communications with customers.

Team Support

Support onboarding and training of new team members.
Step into floor leadership when needed to ensure smooth daily operations.
Prepare, maintain, and submit detailed sales reports to management.

Store Standards & Visual Merchandising

Maintain excellent product presentation and stock accuracy.
Provide input on merchandising, product placement, and customer flow optimisation.
Monitor floor activity to ensure all customers receive timely support.

Requirements

3–5 years of experience in a retail sales role, ideally within sports or cycling-related industries.
Proven ability to meet or exceed sales targets.
Strong product knowledge or interest in bicycles, components, accessories, and apparel.
Excellent communication, coaching, and interpersonal skills.
Fluency in English; other languages a plus.

Ideal Candidate

A top performer with a deep love for cycling and a customer-first mindset.
Confident, resourceful, and able to handle advanced customer queries independently.
Motivated by targets, growth, and creating lasting customer relationships.
Brings energy, integrity, and excellence to everything they do.
Understanding and experience with the Colnago brand and its products is considered a strong advantage.

Senior Sales Specialist - Talent Pool