Working at Atlassian

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Job Overview

As a Senior Champion Program Manager (Sr. CPM), your role involves fostering growth, as well as establishing, and nurturing robust connections with Atlassian Champions across APAC supporting them to contribute to the community to have the most impact, and activating them in ways that support business priorities such as driving company user groups, community events, forum contributions, and content creation.

What you'll own

As a senior member of the Champion Engagement & Experiences team, you'll drive engagement & operational excellence for the Champion program. You are the subject-matter expert and owner for the operational backbone, keeping the systems, documentation, and engagement mechanics that the whole team runs on healthy and scalable. You'll:

Drive program operational excellence: the health of the Champion tech stack, internal and external documentation management, and engagement health metrics
Obsess over optimizing the program to enhance the Champion experience by launching annual surveys and collecting feedback on a regular basis
Act as the Champion representative for all Champion Support and Platform & Delivery-facing projects such as a CRM migration and revamping the Perks & Rewards ecosystem
Serve as point of contact for Champion enablement collaborations such as Champion Hub, lifecycle emails, and Champion Workshops
Handle first line of escalations and provide recommendations for CPM's next steps

On a day-to-day basis, you'll cultivate a sense of trust and belonging in the community by engaging with Atlassian Champions through:

A private Slack community, private forum groups, email, and in person
Monthly virtual events such as Coffee Chats and Office Hours with regional Champions
Highlight Champion stories and share APAC regional accomplishments on a consistent basis across quarterly reports, Slack channels, and blog posts
An Annual Regional Connect event that you'll host to reward top performing Champions in APAC
Enforcement of the Champion Program Guidelines

At Atlassian, we strive to design equitable, explainable, and competitive compensation programs. We follow consistent hiring practices and account for each candidate's skills, knowledge, and experience when setting base pay within the range.

This role may also be eligible for benefits, bonuses, commissions, and equity.

More about you

To be successful in this role, you will need to be a big-picture thinker and also able to dive deep into the details that help our Champions feel seen and heard. You're extremely empathetic you care about what customers need and want to help them achieve their goals. Also:

5+ years of proven experience building, scaling, and influencing the strategy of community, advocacy, or ambassador programs (especially chapter or user-led models)
You are a disciplined program operator and business-rules owner who clearly articulates program needs and outcomes, defines user journeys, anticipates edge cases, and owns documentation, SOPs, and tooling health
You are able to prioritize, manage deadlines and work collaboratively in a fast-paced, highly dynamic environment highly organized, with the ability to work with multiple teams in different countries
You can seamlessly shift gears between different working styles and regularly learn new processes
You're a strong communicator and have excellent writing skills
You're skilled at advancing and growing relationships with stakeholders/partners and driving executive interactions and alignment with stakeholders and marketing teams
You're energized by building strong relationships with a diverse group of customers and attending user-driven events
You appreciate thinking outside the box, operate with a sense of urgency, and have a knack for finding unique solutions to problems
You're comfortable working autonomously, but also thrive in a team setting

And it's admired, but not required, if:

You have experience working in Atlassian products, plus Slack, HubSpot, and Salesforce (added bonus if you're familiar with Bevy and/or Higher Logic Vanilla, Tableau)

Benefits & Perks

Atlassian offers a wide range of perks and benefits designed to support you, your family and to help you engage with your local community. Our offerings include health and wellbeing resources, paid volunteer days, and so much more. To learn more, visit .

About Atlassian

At Atlassian, we're motivated by a common goal: to unleash the potential of every team. Our software products help teams all over the planet and our solutions are designed for all types of work. Team collaboration through our tools makes what may be impossible alone, possible together.

We believe that the unique contributions of all Atlassians create our success. To ensure that our products and culture continue to incorporate everyone's perspectives and experience, we never discriminate based on race, religion, national origin, gender identity or expression, sexual orientation, age, or marital, veteran, or disability status. All your information will be kept confidential according to EEO guidelines.

To provide you the best experience, we can support with accommodations or adjustments at any stage of the recruitment process. Simply inform our Recruitment team during your conversation with them.

In line with local law, identity verification (which may include use of biometric data) is a condition of employment with Atlassian for employment fraud purposes.

Senior Champion Program Manager (Marketing), APAC