What You'll Do

B2B & Project Marketing

Own the planning and execution of project marketing strategies for developers, hospitality operators, and A&Ds
Drive early-stage specification influence, not just downstream sales support
Develop and localise marketing toolkits — developer decks, case studies, specification guides, project storytelling
Partner with sales on sell-in (specification stage) and sell-out (via project-fulfilment dealers)
Manage timelines, budgets, and stakeholders across project marketing initiatives, tracking pipeline impact (leads, specifications, conversions)

A&D Engagement & Brand Building

Lead A&D engagement planning alongside the AXOR ambassador and wider marketing team
Plan and execute design-led events, salons, and roundtables
Build relationships with architecture & design media and publications
Champion positioning in premium project spaces

Regional & Global Initiatives

Act as regional project manager for global B2B initiative rollouts, ensuring adoption across SEA markets
Align with HQ on campaigns, messaging, and priority segments
Share market insights and prepare status updates that keep stakeholders aligned

Trade & Content

Bridge project marketing (upstream) with dealer/trade marketing (downstream)
Drive high-value B2B content — case studies, designer collaborations, technical storytelling
Work with Public Relations agencies and media to secure project features and elevate brand credibility

What We're Looking For

Bachelor's degree in Marketing, Communications, Business, or related field
6–8 years in marketing, with proven ownership of cross-functional or regional projects
Background in B2B/project marketing, ideally within architecture, design, construction, or hospitality
Experience working with developers, A&Ds, or project stakeholders, and cross-functional sales/marketing teams
Strong project management and stakeholder alignment skills
Confident communicator who can engage sales, dealers, HQ, and senior stakeholders
Commercially minded — able to connect marketing activity to pipeline influence and ROI
Relationship-driven, especially within the A&D community
Comfortable operating with partial structure and building something new

We regret that only shortlisted candidates will be notified.

Interested candidates may apply through the application system. We regret to inform only Shortlisted candidates will be notified.

EA License No. 01C4394 • RCB No. 200007268E •EA Registration • Lim Jia Jie EA Registration No. R22108969

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Senior Marketing Executive, B2B (MNC)