react.js , Java, Amazon Web Services, Automation, Agile Methodology, Sql, Microservices, Devops, Software Development, Javascript, Software Engineering, Docker, Microsoft Azure, Api, Scalability, Kubernetes, Python, Full Stack Development, Angular Web Framework

attribution , performance marketing, campaign optimisation, AI tools, Data Analysis, project management, a/b testing, marketing measurement, Search, experimentation, paid social, digital channels, Reporting

automation, KYB, Case Management, client lifecycle operations, IDV, AI adoption, compliance services

Software Architecture, Ems, Salesforce, AI data platforms, outage management, ADMS, voltage management, DER integration, SCADA, demand response

display , attribution , paid search , Tableau, Marketing Automation, Google Data Studio, fintech performance marketing, SFDC Salesforce, advanced measurement, Abm, Looker, emerging channels, Crm Systems, demand generation, experimentation frameworks, paid social, multi-channel global acquisition programs

landing pages , a b testing , linkedin ads , Hubspot, Marketing Automation, Meta, CPL and acquisition efficiency, SEO AI Search, SEO strategy and execution, Conversion optimisation, AEO AI-search optimisation, Keyword and search-intent analysis, Website CRO, Data quality and reporting, Website optimisation, Content optimisation, Backlink strategy, Lead scoring and lifecycle management, Paid Acquisition, Qualified leads and demo generation, CRM Marketing Infrastructure, Marketing attribution, Campaign attribution, Google Ads, Growth Analytics, Conversion-rate optimisation

Tableau, Python, Sql, Incrementality measurement, Causal inference methods, R, Media mix modeling, Data Studio, Geo experiments, Looker

Product Marketing, marketing execution, brand marketing, AI productivity tools, messaging and positioning, growth marketing, digital platforms, go-to-market

Large Language Models (LLMs), Java, Microservice architecture, Python, Evaluation, Generative AI, Prompt engineering, LLM evaluation and observability pipelines, SaaS delivery, Fine-tuning, RAG architectures, MLOps principles