The role will be responsible for driving customer acquisition, revenue growth, return on media investment and digital efficiency across all paid channels while working closely with agency partners, e-commerce, brand, merchandising and analytics teams for HomeBox

Commercial Ownership

Own paid revenue, customer acquisition and media efficiency.
Deliver agreed KPIs including ROAS, CAC, Conversion Rate and Revenue.

Performance Marketing

Plan, execute and optimize Google, Meta, TikTok and emerging paid channels.
Continuously improve campaign structure, bidding, audiences and creatives.

Agency Management

Lead media agencies through clear governance, planning, optimization and performance reviews.

Analytics & Measurement

Develop executive dashboards and actionable insights using GA4, GTM and reporting platforms.
Ensure accurate tracking and attribution across digital properties.

Ecommerce & Omnichannel

Partner with Ecommerce, Brand, CRM, Merchandising and Analytics teams.
Support initiatives that drive both ecommerce growth and store traffic.

Experimentation & Innovation

Lead structured testing across audiences, creatives, landing pages, offers and bidding.
Identify opportunities using AI, automation and new digital technologies.

Leadership

Operate independently with minimal supervision.
Coach agency partners and contribute to the long-term capability of the Digital Marketing team.

MANDATORY TECHNICAL CAPABILITIES

Google Ads, Meta Ads, TikTok Ads
GA4, Google Tag Manager, Looker Studio
Google Merchant Center & Product Feed Management
Meta CAPI, Pixels and Conversion Tracking
Advanced Excel and reporting
Understanding of CRM platforms, CRO and attribution models

Manager - Performance Marketing