Account Manager - Integrated Marketing & Communications
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Job Description
Responsibilities:
- Act as the primary point of contact and strategic advisor for assigned clients, building trusted relationships through proactive communication, exceptional service and a strong understanding of their business objectives.
- Manage integrated campaigns across branding, social media, digital marketing, creative, PR, influencer marketing, media, experiential, web, SEO & SEM.
- Develop integrated marketing, communications, campaign and social media strategies that align with client objectives, target audiences and commercial goals.
- Manage the end-to-end delivery of projects, including defining scope, developing timelines, allocating resources, managing budgets and coordinating with cross functional teams.
- Prepare client proposals, presentations, campaign recommendations, scopes of work, meeting minutes, and project documentation to support ongoing account management and new business opportunities.
- Attend client meetings, present strategic recommendations, manage feedback and approvals, and ensure clear communication throughout the project lifecycle.
- Manage external vendors to ensure projects are delivered on time, within budget, and to the highest quality standards.
- Identify opportunities to grow existing accounts through upselling and cross selling the agency's full suite of services while contributing to the overall revenue growth and client retention.
- Collaborate closely with internal teams to ensure all deliverables meet brand guidelines, agency quality standards and agreed timelines.
- Leverage AI-powered tools to enhance research, market analysis, strategic planning, creative ideation, reporting, presentation development, workflow efficiency and overall productivity while maintaining the highest standards of accuracy and quality.
- Stay informed of industry trends, emerging technologies, platform updates, and best practices to continuously improve client strategies and agency capabilities.
Skills & Experience:
- 5+ years of agency experience, with proven UAE/GCC market exposure.
- Strong understanding of integrated marketing, communications, digital marketing, branding, media, campaign strategy and pitching.
- Demonstrated experience managing multidisciplinary teams and delivering integrated campaigns.
- Excellent client servicing, presentation, communication and project management skills.
- AI-literate, with the ability to integrate AI into day-to-day strategic and operational workflows.
Qualifications:
- Bachelor's degree in Marketing, Communications, Business, Advertising or a related field.
- Fluent in English and Arabic (mandatory)
More Info
Key Skills
Media campaign strategy
