The ideal candidate will be responsible for understanding the goals of our clients and be able to oversee project strategy to project completion. By having a knowledge of emerging technologies in the area, this candidate will be able create cross-channel deliverables to clients that meet their needs.
ob OverviewWe are looking for an experienced Art Director to lead our creative team in producing high-quality video content for platforms such as YouTube, social media, and company websites. This role combines creative vision, storytelling expertise, and disciplined project management to deliver engaging content that drives motorcycle safety awareness and reinforces our leadership in the market.
The Art Director will oversee creative production, manage a talented team, and ensure all branding and visual storytelling aligns with our mission and strategic goals.
Key Responsibilities- Creative Strategy & Leadership:Lead the conceptualization and execution of video content, including safety tutorials, promotional campaigns, and thought-leadership materials.
- Collaborate with the marketing team to align creative projects with broader company objectives and campaigns.
- Content Production Oversight:Manage the full production pipeline, including pre-production planning, filming, editing, and post-production.
- Ensure quality control and on-brand execution across all visual assets.
- Team Management:Supervise and mentor a creative team consisting of videographers, video editors, motion graphic designers, and screenwriters.
- Foster collaboration within the team and with other departments.
- Brand Development & Storytelling:Evolve and maintain the company's visual identity across all platforms.
- Craft compelling narratives that resonate with audiences and promote safety awareness.
- Innovation & Trends:Stay up-to-date with digital marketing and video production trends to create innovative and impactful content.
- Experiment with new storytelling formats and techniques to engage audiences effectively.
