The Assistant Category Manager is primarily responsible for driving the sales and profitability of the assigned product category. This role supports the Category Manager by managing website merchandising, trade reporting, omni-channel operations, and process improvements. The ideal candidate is detail-oriented, analytical, and highly skilled at juggling multiple executional tasks that span website updates, promotional planning, inventory management, and cross-functional process coordination.
Job responsibilities and duties:
Sales & Profitability Management:
- Goal Setting & Performance Monitoring: Develop targets, track progress, and quickly identify gaps
- Promotional Effectiveness: Evaluate impact of promotions and discounts on revenue and margins.
- Profitability Analysis: Analyze historical data and recommend strategic actions to improve overall category profitability.
Website Management:
- Digital Merchandising & Visual Appeal: Ensure that the website reflects a consistent and compelling visual presentation of products. This includes updating visuals for seasonal trends, refreshing product displays, & ensuring the website layout drives conversions.
- User Experience Optimization: Regularly review website navigation, taxonomy, and search functionality
Reporting, Analysis & Strategic Planning:
- Data-Driven Decision Making: Monitory reports & use these insights to inform strategy and make recommendations
- Trend Analysis & Forecasting: Analyze historical sales data and market trends to predict future demand.
- Management Reporting: Prepare comprehensive category reviews (e.g., WBR/MBR/QBR) that combine quantitative data with qualitative insights. These reports support strategic planning discussions with senior management and help shape future initiatives.
Omni-Channel & Process Coordination:
- Ensure seamless coordination between online and offline channels.
Campaign and marketing alignment:
- Coordinate on-site and off-site marketing activities planning and briefing
Educational Qualifications:
- Bachelor's/ Master's degree in Business, Marketing, E-commerce, or a related field.
- Additional coursework or a minor in Data Analytics, Digital Marketing, Finance, or Information Systems is an advantage.
Experience
- 3+ years of experience in e-commerce operations, category management, or digital marketing.
- Proven track record in executing website merchandising, managing catalogs, overseeing inventory and pricing processes, and driving sales/profitability improvements.
- Experience working in fast-paced, multi-system environments with omni-channel execution and process optimization.
Functional/Technical Competencies:
- E-Commerce & Digital Merchandising expertise
- Data Analysis & Reporting: Strong analytical skills with advanced proficiency in Excel Process & Project Management: Demonstrated ability to manage multiple projects, streamline workflows, and coordinate across various systems.
Sales & Financial Acumen
Ability to analyze revenue, pricing, and profitability data, and implement strategies to drive margin optimization.
