Assistant Digital Marketing Manager - Arabic

Assistant Manager – Digital - Arabic

18-20k AED + Schooling

We're looking for an experienced Assistant Manager – Digital to join a growing Digital team and play a key role in driving digital performance, innovation and customer engagement.

This is a hands-on role combining digital growth, analytics, project management and channel optimisation, working closely with Digital, IT, Marketing and external partners.

Key Responsibilities

• Manage and optimise digital channels including mobile app, website, WhatsApp and digital distribution platforms

• Drive customer acquisition, engagement, retention and conversion

• Own and utilise tools including AppsFlyer, Insider CDP, Google Analytics and Firebase

• Track and analyse digital performance across installs, conversions, retention, LTV and ROAS

• Conduct funnel analysis, cohort analysis and A/B testing to identify growth opportunities

• Coordinate digital projects, UAT, testing and product releases

• Manage and support SEO, ASO and digital visibility initiatives

• Identify opportunities for AI-driven personalisation, automation and chatbot solutions

• Work cross-functionally with Digital, IT, Marketing and external vendors

• Support campaign execution, governance and digital operational processes

What We're Looking For

• Bachelor's degree in a relevant field

• 5–7 years experience across digital operations, analytics and/or digital project management

• Strong experience working with mobile apps and digital platforms

• Knowledge of AppsFlyer, GA, Firebase and/or Insider

• Understanding of SEO, ASO and GEO

• Strong analytical and project management capabilities

• Proactive, commercially minded and comfortable taking ownership

Experience with Google Analytics, Agile or PMP certifications would be an advantage.