BOTTEGA VENETA Global CRM Specialist

Bottega Veneta - Inspiring individuality with innovative craftsmanship since 1966. Born in Vicenza the house is rooted in Italian culture yet maintains a truly global outlook. An inclusive brand with exclusive products Bottega Veneta is as much of a feeling as it is an aesthetic.

We are currently seeking a Global CRM Specialistas part of our dynamic team in Milan.

• Support the CRM and Marketing team with the analysis of the customer database, identifying key insights and transforming data into actionable strategies for the business
• Monitor KPI around customer segmentation, lifetime value, lifecycle campaign management and proactively suggest actions to improve performance
• Work closely with the regional CRM teams to support requests related to analytics and act as a consultant with regards to approach to analysis
• Liaise with Kering and the local teams to ensure data quality, auditing for accuracy
• Run ad-hoc analysis on customer behavior and trends
• Support Digital Media team leveraging on 1st party data and customer segmentation for retargeting and lookalike campaigns

• University Degree in Marketing, Economics or equivalent experience
• Direct experience of 2-3 years in a similar role, preferably in a Luxury Company but not mandatory
• Ability to think strategically and creatively
• Extensive knowledge and experience with reporting tools (Microstrategy, Business Objects, Tableau…) and analytics
• Customer driven orientation
• Good at working with cross-functional teams including MIS, Retail, Ecommerce and multiple Regions
• Good project management skills including excellent multi-tasking, prioritization and organization
• Strong interpersonal, team-player and communication skills
• Fluent English
• Strong PC skills (Excel, Word, PowerPoint, Outlook)

This is a fabulous opportunity to join the Kering adventure and to actively contribute to the development of the business by becoming part of a global Luxury Group that offers endless possibilities to learn and grow. Talent development is a managerial principle at Kering and we are committed to fostering internal mobility. Our common vision promotes leadership skills and helps every employee to reach their full potential in a stimulating and fulfilling workplace environment.