NOK Talent Solutions Hub is hiring a Brand Director on behalf of a leading automotive group representing luxury and premium vehicle brands, known for delivering high-end vehicle performance, premium dealership operations, and exceptional customer experience.
Job Purpose
To lead the overall brand strategy, positioning, and commercial performance of the automotive brand in Egypt, driving market growth, customer engagement, sales, and profitability while ensuring a premium customer experience, this include marketing, sales, and after sales.
Key Responsibilities
- Formulate and execute the overall brand management, commercial growth, and market expansion strategies for the luxury automotive brand in Egypt.
- Lead, direct, and oversee cross-functional teams (comprising 30+ indirect/direct subordinates) across sales, marketing, customer experience, and dealer operations.
- Drive key business KPIs including vehicle sales volume, gross/net profit margins, EBITDA, market share, and budget achievement.
- Monitor customer experience operations to maintain exceptional Customer Satisfaction Index (CSI) and Net Promoter Score (NPS) standards.
- Supervise aftersales, workshop productivity, service absorption rate, and inventory management (vehicle & parts inventory turnover).
- Oversee marketing campaigns, brand positioning, digital marketing strategies, and CRM/DMS performance tracking.
- Report directly to executive leadership and the Board of Directors on market performance, cash flow, and financial targets.
Requirements
- Bachelor's degree in Business Administration, Automotive Engineering, Marketing, Finance, or a related field.
- MBA or Master's degree is preferred.
- 10–15 years of overall experience, with at least 3–5 years in a senior leadership or Brand Director position within the automotive industry.
- Strong preference for experience within luxury/premium automotive brands, automotive retail, or emerging Chinese luxury brands or European luxury brands.
- High proficiency in CRM, Dealer Management Systems (DMS), Power BI, and digital marketing tools.
- Fluent command of English and Arabic (written and spoken).
- Strong leadership, strategic vision, commercial acumen, and business development skills.
Work Details
- Industry: Premium & Luxury Automotive retail, distribution, and dealership operations
Location:
- Main Office: Katameya, Cairo
- Showroom: 5th Settlement, New Cairo (in close proximity to Cairo Festival City)
- Working Mode: Full-Time, On-site
- Days Off: 1 day per week
- Travel: 5% Business Travel
