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Danone

Brand Manager

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  • Posted 13 days ago
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Job Description

About The Job

You're looking for fulfillment, we're looking for You!

As a Brand Manager, you will help develop, execute, and track marketing strategies that drive brand growth and profitability through collaborating with crossfunctional teams, external agencies, and research partners to ensure the brand remains competitive, relevant, and aligned with consumer needs. About you

Main Responsibilities

  • Support NPD by identifying opportunities and assisting with product development, positioning, packaging, and launches.
  • Translate market research and consumer insights into actionable brand strategies.
  • Develop annual brand plans and recommend positioning, communication, and innovation directions.
  • Monitor trade execution, visibility, and pricing; identify instore improvement opportunities.
  • Track competitor activity and provide strategic insights.
  • Lead packaging development with agencies and internal partners.
  • Assist in executing 360 marketing campaigns and ensure seamless crossfunctional coordination.
  • Collaborate with agencies on communication, creative assets, media plans, and promotional concepts.
  • Assess promotional and media performance and recommend optimizations.
  • Manage and monitor the marketing budget.
  • Analyze sales, retail audit data, and brand tracking studies.
  • Support digital and influencer strategy execution to build brand equity.

Qualifications

  • 23 years of relevant experience.
  • Bachelor's degree in Marketing, Business Administration, or related field.
  • Strong analytical, research, and communication skills.
  • Proficient in MS Office; knowledge of research tools is a plus.
  • Detailoriented with solid project management and coordination abilities.
  • Able to work crossfunctionally and handle multiple tasks.
  • High initiative, strong followthrough, and growth potential.

About us

Danone's mission is bringing health through food to as many people as possible and we want to invite people to join the movement for a healthier world. We recognize the power of people have to impact the world through daily choices. Each time we eat and drink, we vote for the world we want to live in. We believe a healthy body needs healthy food. And healthy food needs a healthy planet, and this is what our new signature One Planet One Health embodies.

We believe everyone has talent, something which comes natural to you. Your uniqueness is something which brings both excellence as well as energizes you.

Don't hesitate to get back to us for any inquiries

More Info

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About Company

Job ID: 144156641

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