Brand Sales Manager

Senior Brand Sales Manager – Microsoft

Location: Dubai, UAE

Company: Confidential – Leading IT Distributor

Salary: Up to AED 23,000 per month

Reporting To: Microsoft Product Manager – UAE

Experience: 8+ years, incl. 3+ years as a people manager

Role Purpose

• Lead the UAE Microsoft Core Business across Microsoft 365, Azure (new MRR) and Dynamics 365
• Own revenue, margin, partner growth and retention

Key Responsibilities

• Deliver revenue and margin targets across M365, Azure and Dynamics 365
• Lead, coach and manage a team of Brand Sales Executives
• Grow and activate a 400+ UAE partner ecosystem; personally manage the top 10 partners
• Maintain pipeline coverage, CRM hygiene and forecast accuracy
• Run weekly cadence calls and business reviews with Microsoft UAE SPOCs
• Execute strategy and programs with the UAE Product Manager and META teams
• Work with Finance on margin bookings, credit exposure and collections

KPIs

• Revenue and Gross Margin % targets
• NPSA, ACA and BCA targets
• Net-new and active partner growth
• Forecast accuracy and pipeline conversion
• Working capital and credit risk management

Requirements

• Strong Microsoft CSP and channel experience
• Commercial ownership across Modern Work, Azure and Business Applications
• Proven people leadership and partner ecosystem development
• Executive stakeholder management and financial acumen
• UAE/GCC market experience preferred

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