About VML
VML is a leading creative company that combines brand experience, customer experience, and commerce, creating connected brands to drive growth. VML is celebrated for its innovative and human first, award-winning work for blue chip client partners including AstraZeneca, Colgate-Palmolive, Dell, Ford, Microsoft, Nestl, The Coca-Cola Company, and Wendy's. The agency is recognized by the Forrester Wave Reports, as a Leader among Marketing Creative and Content Service Providers, Commerce Services, Global Digital Experience Services, Global Marketing Services and, most recently, Marketing Measurement & Optimization. In addition, VML's specialist health network, VML Health, is one of the world's largest and most awarded health agencies. VML's global network is powered by 26,000 talented people across 55+ markets, with principal offices in Kansas City, New York, Detroit, London, So Paulo, Shanghai, Singapore, and Sydney.
VML is a WPP agency (NYSE: WPP). For more information,please visit www.vml.com, andfollowalong on Instagram,LinkedIn, andX.
Do you thrive on driving business growth and building strong client relationships in the ever-evolving marketing landscape Are you a strategic thinker with a passion for the transformative power of creativity and technology If so, then this Business Director role at VML is for you!
Who We're Looking For
We are seeking a highly motivated and results-oriented Business Director to lead our growth initiatives. You will be responsible for developing and executing strategic plans to acquire new clients and expand our existing client base. As a key member of our leadership team, you will play a pivotal role in shaping the future of VML.
What You'll Be Doing
- Develop and implement comprehensive business development strategies to achieve ambitious revenue targets.
- Identify and qualify new business opportunities through a combination of inbound and outbound marketing efforts. Leverage VML's strong reputation and network to open doors.
- Manage and utilize CRM systems for lead generation, nurturing, and conversion.
- Lead the agency's new business pitch process, crafting compelling presentations and proposals that showcase VML's unique capabilities and win clients over.
- Oversee client relationships, fostering strong partnerships and maximizing client satisfaction by understanding their evolving needs and exceeding expectations.
- Analyze marketing data and utilize insights to optimize acquisition efforts, ensuring VML stays ahead of the curve.
- Manage and motivate a team of marketing professionals, fostering a collaborative and results-oriented environment (if applicable).
- Stay abreast of industry trends and identify new marketing and sales methodologies, ensuring VML remains at the forefront of the industry.
What You'll Need
- Minimum 10+ years of experience in business development or a related field within the marketing and advertising industry.
- Proven track record of exceeding sales targets and achieving business growth in a competitive agency environment.
- Strong understanding of marketing principles, best practices, and the evolving digital landscape.
- Excellent communication, presentation, and interpersonal skills with the ability to connect with a diverse range of clients and stakeholders.
- Ability to build and nurture strong relationships with clients and internal stakeholders.
- Analytical mind with a data-driven approach to decision making and a passion for leveraging data to inform strategies.
- Proficiency in CRM systems and marketing analytics tools.
- Experience leading and motivating a team (if applicable).
We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we've adopted a hybrid approach, with teams in the office an average of four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.
WPP (VML) is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
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