About The First Collection
The First Collection represents a new era of urban lifestyle resorts, delivering a unique blend of hospitality across Dubai's vibrant landscape. Known for merging modern sophistication with authentic Dubai charm, The First Collection is where exceptional service meets innovative design. Each hotel in the portfolio offers bespoke experiences, including exclusive access to Soluna Restaurants & Beach Club on the Palm Jumeirah for both dining and beachside relaxation, as well as serene city escapes that reflect Dubai's dynamic energy. As part of The First Group, a leader in award-winning hospitality and real estate developers in Dubai, The First Collection is more than a hotel brandit's an immersive journey into the heart of Dubai.
About The First Collection at Jumeirah Village Circle
Located in the welcoming community of Jumeirah Village Circle, The First Collection at Jumeirah Village Circle, part of the Tribute Portfolio, is a stylish urban retreat with 491 rooms, providing a gateway to Dubai's attractions. Guests can experience top amenities, from the award-winning Risen Caf & Artisanal Bakery to an outdoor pool, gym, and spa. Exclusive access to Soluna Restaurants & Beach Club on the Palm Jumeirah for both dining and beach club experiences enhances each stay, creating an unforgettable experience.
About The First Group Hospitality
The First Group Hospitality is a Dubai-headquartered, full-service hospitality management company specialising in hotel operations, asset management, and F&B strategy. With a team of industry veterans and a proven track record, the company delivers tailored solutions that enhance efficiency, optimise revenue, and maximise asset value for investors and hotel owners. As a trusted third-party hotel management provider, The First Group Hospitality partners with leading global brands to drive operational excellence and long-term profitability, thanks to expertise spanning property performance optimisation, cost management, and guest experience enhancement. Beyond management, The First Group Hospitality develops and operates a dynamic portfolio of upscale hotels, residences, and award-winning restaurants, creating high-value hospitality assets that stand out in the market.
For more information, visit tfghospitality.com
- Ability to manage and oversee Corporate Segment sales operations, including local, regional, and international corporate accounts.
- Main duties include designing and executing strategies to achieve corporate sales targets, developing long-term partnerships with key corporate clients, TMCs and consortia, and supporting pricing strategies in coordination with Revenue Management.
- Create, plan, implement and monitor the execution of the annual Corporate Sales Plan, ensuring alignment with overall business objectives and cluster strategy.
- Drive corporate account acquisition, retention and growth, focusing on base business, negotiated rates, dynamic corporate programs and RFP production.
- Manage and execute Marriott RFP, Lanyon / Cvent RFP and other corporate sourcing platforms, ensuring timely submissions, competitive positioning and strong conversion.
- Monitor the competitive landscape, market trends, and corporate travel patterns to identify opportunities, risks and tactical actions.
- Analyse and track corporate performance indicators including production, ADR, RFP conversion, account activation, share shift and surplus / displacement impact.
- Enable the Cluster sales team with corporate-focused selling tools, account intelligence and commercial initiatives to generate qualified corporate leads.
- Work closely with Senior Management, Revenue, Marketing and Operations to identify areas requiring additional focus or corrective action within the corporate segment.
- Actively participate in the preparation of Annual Sales & Market Plans, Quarterly Reviews and Complex Hotels Budgets, with strong emphasis on corporate contribution and forecasting.
- Contribute to management meetings by providing clear insights, recommendations and action plans related to corporate performance.
- Organise and maintain comprehensive information on corporate products, negotiated programs, brand offerings and value propositions across the cluster.
- Execute approved strategies swiftly to respond to changes in market demand, corporate travel policies or competitive dynamics.
- Direct and manage the corporate forecasting process in coordination with the Revenue Department, ensuring alignment with surplus periods, compression dates and displacement strategy.
- Prepare and manage regular reporting including corporate forecast, Marriott RFP & Lanyon pipeline, account production, activity tracking and booking pace.
- Collaborate cross-functionally to ensure a seamless Guest experience for corporate travellers and long-stay corporate accounts.
Additional Key Responsibilities
- Conduct regular sales calls and meetings with corporate accounts, TMCs, consortia and key decision makers across assigned markets.
- Manage and convert corporate RFPs (Marriott RFP, Lanyon / Cvent) and negotiated rate requests, ensuring alignment with pricing strategy, surplus management and brand positioning.
- Coordinate and host corporate site inspections and client visits across Hotel Local Dubai, The First Collection JVC and Holiday Inn.
- Build and maintain strong relationships with in-house corporate guests to identify future opportunities and upsell potential.
- Act as the main liaison between corporate clients and internal teams to ensure smooth onboarding, account activation and service delivery.
- Support cluster-wide corporate initiatives, roadshows, sales missions and client engagement activities.
- Welcome and engage corporate groups and key accounts on-site, strengthening loyalty and repeat business.
- Minimum 2 years of experience in Corporate Sales, including exposure to local and international corporate accounts, TMCs and consortia.
- Hands-on experience with Marriott RFP, Lanyon / Cvent and similar corporate sourcing platforms (plus).
- Strong understanding of corporate negotiated rates, dynamic pricing structures, surplus periods and displacement strategy.
- Excellent written and verbal communication skills.
- Strong organizational, planning and time-management abilities.
- Proven ability to manage the full corporate sales cycle from prospecting to conversion and retention.
- Solid working knowledge of Opera S&M (block creation, account management, activity reporting).
- Excellent negotiation, presentation and stakeholder management skills.
- Ability to develop client-focused, differentiated and commercially viable solutions.
- Strong understanding of competitive positioning within the corporate segment.
- Ability to perform under pressure and manage multiple priorities.
- Prior Cluster role experience is an advantage.
