Content Creator

Core Responsibilities:

Localization Strategy: Adapt global creative concepts for Kuwaiti cultural context and audience preferences

Campaign Ideation: Develop compelling themes, narratives, and content angles for paid social, video, and display campaigns

Copy & Messaging: Craft persuasive Arabic/English ad copy and creative briefs that convert

Performance Optimization: Analyze campaign data, iterate on creative elements, and continuously improve ROAS

Growth Accountability: Own creative performance metrics and directly tie content decisions to acquisition costs and conversion rates

• 3+ years in digital marketing creative strategy, performance marketing, or growth-focused content rolesideally in EdTech, consumer apps, or regional markets
• Fluent Arabic and professional English required
• Over 10 years of living experience in Kuwait