Develop and create engaging and high-quality content for various platforms, including social media, websites, blogs, videos & rest of marketing channels, in English & Arabic
Manage and maintain content calendar to ensure timely delivery of content
Conduct research & stay up to date with industry trends to create relevant & informative content
Create various content types (videos, articles, infographics) with relevant tone and style, adhering to the respective style guides
Collaborate with team members to ensure content aligns with company goals and values
Optimize content for SEO and other digital marketing materials
Create and maintain brand voice and tone across all content channels
Analyze content performance and adjust strategies accordingly
Ensure all content is accurate, fact-checked, and meets editorial standards
Manage content distribution and promotion through various channels, including email marketing and social media
Stay up to date with emerging content creation technologies and tools
Qualifications
A bachelor's degree in communications, English, journalism, literature, marketing or other related fields
Experience as a content creator in prior roles creating strong and engaging content
Understanding of SEO best practices
Prior job experience in web traffic metrics, HTML and web publishing is a plus
Proficiency with content management systems and analytics softwares
Excellent writing, proofreading and communication skills
Detail oriented work style with good time management and organizational skills
Knowledge of various analytics platforms
Skills to get into the details, proofread and edit content before publishing
Proficiency with Microsoft Office
Multi-project management skills, adhering to timelines and performing under pressure to achieve the targets
Excellent time management and planning skills to ensure meeting deadlines
