Job Title: Country Marketing Manager
Job Description:
Responsibilities:
- Develop strategies and tactics to get the word out about our company and drive qualified
traffic to our front door.
- Deploy successful marketing campaigns and own their implementation from ideation to
execution.
- Experiment with a variety of organic and paid acquisition channels like content creation, pay
per click campaigns, event management, publicity, social media, lead generation campaigns,
copywriting, performance analysis.
- Produce valuable and engaging content for our website and blog that attracts and converts
our target groups.
- Build strategic relationships and partner with key industry players, agencies and vendors
- Prepare and monitor the marketing budget on a quarterly and annual basis and allocate
funds wisely.
- Oversee and approve marketing material, from website banners to hard copy brochures and case studies
- Measure and report on the performance of marketing campaigns, gain insight and assess against goals
- Analyze consumer behavior and adjust email and advertising campaigns accordingly.
Qualifications:
- 3 to 5 years experience as Marketing manager or similar role
- Demonstrable experience in marketing together with the potential and attitude required to learn
- Proven experience in identifying target audiences and in creatively devising and leading across channels marketing campaigns that engage, educate and motivate
- Solid knowledge of website analytics tools (e.g., Google Analytics, Net Insight, Omniture, Web Trends)
- A sense of aesthetics and a love for great copy and witty communication
- Up to date with the latest trends and best practices in online marketing and measurement
- BS/master's degree in marketing or related field
Area:
PC/Smartphone related forum, print media, social & digital platform, and community management.
Gaming related forum, print media, social & digital platform, and community management.
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