Job Purpose:
The Demand Manager – Testing & Quality Engineering is responsible for driving business growth, customer engagement, and service adoption across the Testing & Quality Engineering practice. The role combines strong Testing and Quality Engineering expertise with business development, solutioning, demand generation, customer relationship management, and delivery oversight responsibilities. Acting as a trusted advisor, the Demand Manager identifies customer needs, shapes innovative testing solutions, supports presales activities, and ensures successful delivery outcomes that drive customer satisfaction and business value.
Key Accountabilities:
- Drive demand generation initiatives, pipeline growth, and revenue expansion for Testing & Quality Engineering services.
- Develop and maintain strategic relationships with customers, business stakeholders, and technology leaders.
- Identify customer challenges, transformation initiatives, and opportunities related to Testing, Quality Engineering, Digital Assurance, and Software Quality Management.
- Collaborate with Sales and Account Management teams to identify account growth, cross-selling, and upselling opportunities.
- Lead customer workshops, discovery sessions, solution discussions, and executive-level engagements.
- Translate customer requirements into Testing and Quality Engineering solutions aligned with business objectives and technology strategies.
- Support and contribute to RFI/RFP responses, solution proposals, effort estimations, commercials, and statements of work.
- Drive opportunities across Functional Testing, Test Automation, Performance Testing, API Testing, AI-Driven Testing, DevOps Quality Engineering, and Digital Assurance services.
- Manage opportunities through the full lifecycle, from demand identification and qualification through proposal development, negotiation, and closure.
- Provide delivery oversight for strategic engagements to ensure quality, customer satisfaction, risk mitigation, and successful commercial outcomes.
- Monitor engagement health, project performance, delivery quality, financial performance, and customer feedback.
- Act as the primary liaison between customers, sales, presales, and delivery teams to ensure alignment from opportunity creation through delivery execution.
- Support the development of go-to-market strategies, service offerings, and growth initiatives for the Testing & Quality Engineering practice.
- Provide market intelligence, customer insights, and competitive analysis to support business planning and service innovation.
- Support the resolution of critical customer issues and ensure timely escalation and closure of delivery and commercial risks.
Minimum Qualifications:
- Bachelor's Degree in Computer Science, Software Engineering, Information Technology, Engineering, or a related discipline.
- Professional certifications such as ISTQB, PMP, Prince2, Agile, Scrum, SAFe.
Minimum Experience:
- +8 years of experience in Software Testing, Quality Engineering, Technology Consulting, or IT Services.
- Proven experience leading Testing and Quality Engineering engagements for enterprise clients.
- Experience in customer engagement, demand generation, business development, solutioning, or presales activities.
Job-Specific Skills:
- Software Testing and Quality Engineering.
- Test Automation Frameworks and Strategy.
- Performance Testing and Engineering.
- API Testing and Integration Testing.
- AI-Driven Testing and Intelligent Quality Engineering.
- Digital Assurance and Quality Management.
- DevOps and CI/CD Quality Practices.
- Enterprise Testing Services and Transformation Programs.
- Customer Engagement and Consultative Selling.
- Demand Generation and Opportunity Management.
- Solution Architecture and Solution Design for Testing Services.
- Presales, Proposal Development, and RFP/RFI Management.
- Commercial Awareness and Business Development.
- Delivery Governance and Engagement Management.
- Revenue Forecasting and Pipeline Management.
- Stakeholder and Executive Relationship Management.
- Risk, Issue, and Escalation Management.
- Strategic Planning and Go-to-Market Execution.
