Working Days and Hours: Monday to Friday, 9 AM – 6 PM; Potential for Flexible Hours
Location: Remote/Online
Salary Range: Attractive, Top-of-Market Salary (paid in GBP/USD)
Palm Outsourcing helps international companies find top talent.
Please note, we will only be considering excellent applicants with solid demonstrable experience. If you do not have clear and evidenced experience, you will be immediately rejected, so please do not apply.
Contrastingly if you feel you are a right fit relative to the requirements below, please proceed.
Role Description
We're looking for a Digital Marketing Manager to join our client's team. If you're a commercially minded, analytical, and proactive professional who wants to contribute to the world of digital growth and performance marketing, while gaining experience in a company during an exciting growth phase, this could be the opportunity for you.
You'll play a crucial role in planning, executing, and optimising multi-channel digital marketing campaigns, driving brand visibility, qualified lead generation, and measurable business growth. This position offers significant personal and professional growth within a fast-paced, collaborative, and results-driven environment.
Key Responsibilities
- Lead the planning and execution of digital marketing campaigns across key online channels, ensuring alignment with business goals and growth targets.
- Manage paid and organic marketing activities across platforms such as Google Ads, Meta Ads, LinkedIn, email marketing, SEO, and content-driven campaigns.
- Monitor, analyse, and report on campaign performance using relevant analytics and tracking tools, translating data into clear actions and improvements.
- Own budget allocation and channel performance, optimising spend, return on investment, and acquisition efficiency.
- Work closely with design, content, sales, and leadership teams to create and launch high-performing campaigns and marketing initiatives.
- Oversee website and landing page performance, including conversion optimisation and user journey improvements.
- Develop and maintain a strong understanding of target audiences, market trends, competitor activity, and customer behaviour.
- Ensure all campaigns, messaging, and digital assets maintain consistency in brand positioning and tone of voice.
- Test new channels, creatives, audiences, and growth opportunities to improve results and expand digital reach.
- Establish clear reporting frameworks, dashboards, and performance benchmarks for ongoing decision-making.
Minimum Qualifications
- 4+ years of experience in digital marketing, performance marketing, growth marketing, or a similar role.
- Strong hands-on experience with core online marketing tools and platforms, including Google Ads, Meta Ads Manager, Google Analytics, Google Tag Manager, email marketing platforms, and SEO tools.
- Proven experience managing end-to-end digital campaigns with clear performance outcomes across paid, organic, and owned channels.
- Strong understanding of campaign strategy, audience targeting, conversion funnels, lead generation, and digital performance metrics.
- Experience with reporting, attribution, and using data to drive campaign optimisation and decision-making.
- Fluent English communication skills, both written and spoken, are mandatory.
- Strong organisational skills, attention to detail, and the ability to manage multiple campaigns and priorities effectively.
- Comfortable working independently in an individual contributor role while collaborating cross-functionally when needed.
Bonus Qualifications
- Experience with marketing automation and CRM tools.
- Advanced paid media optimisation and budget management.
- Experience supporting UK/international market campaigns.
Company Benefits
- Top-of-the-market pay.
- Remote working.
- Potential for flexible hours.
- Typically, we work with our own laptops, but if you need any extra gadgets to do your best work, we've got you covered.
- Becoming a part of Palm Outsourcing, where your performance is rewarded in long-term job security and continued growth opportunities.
Thank you for taking the time to apply, we look forward to reviewing your application.
