Description
We are seeking a skilled Digital Marketing Manager with a strong focus on Social Media and SEO to join our dynamic team in India. The ideal candidate will have a proven track record in developing successful digital marketing strategies that drive engagement and boost online visibility.
Responsibilities
- Develop and implement effective digital marketing strategies to drive traffic and engagement across all digital platforms.
- Manage and optimize social media accounts, including content creation, scheduling, and performance analysis.
- Conduct keyword research and implement on-page and off-page SEO strategies to improve website visibility.
- Analyze website analytics and social media metrics to gauge campaign performance and identify areas for improvement.
- Collaborate with cross-functional teams to create cohesive marketing campaigns and ensure brand consistency.
- Stay updated with the latest trends in digital marketing, social media, and SEO best practices.
Skills and Qualifications
- Bachelor's degree in Marketing, Business, or a related field.
- Proven experience in digital marketing with a focus on social media and SEO (5-15 years).
- Strong understanding of social media platforms (Facebook, Twitter, Instagram, LinkedIn) and their analytics tools.
- Proficient in SEO tools (e.g., Google Analytics, SEMrush, Moz) and best practices.
- Excellent written and verbal communication skills.
- Ability to analyze data and provide actionable insights to improve marketing strategies.
- Familiarity with content management systems (CMS) and basic HTML/CSS is a plus.