About the Role:We are looking for a talented and result-orientedDigital Marketing Specialistto join our team atSama Linkin Cairo. You will be responsible for developing our marketing strategies, managing our social media presence, and driving engagement through creative content and paid campaigns.
Key Responsibilities:
- Social Media Management:Manage and oversee all company social media accounts (Facebook, Instagram, LinkedIn, etc.).
- Content Strategy:Create and implement monthly content calendars and posting plans.
- Copywriting:Write compelling and creative content/captions for posts and marketing materials.
- Design Coordination:Collaborate closely with the graphic design team to ensure visuals align with the content and brand identity.
- Publishing:Schedule and publish content effectively to maximize reach and engagement.
- Media Buying (Ads):Plan, execute, and monitor paid advertising campaigns (Meta Ads, etc.) to ensure the best ROI.
- Internal Collaboration:Coordinate with other departments to align marketing strategies with company goals.
- Reporting:Analyze performance metrics and provide reports on campaign results.
Requirements:
- Proven experience as a Digital Marketing Specialist or similar role.
- Strong creative writing and copywriting skills.
- Hands-on experience with ad managers (e.g., Meta Business Suite).
- Excellent organizational and time-management skills.
- Ability to work on-site at our Cairo office.
