Digital Media Manager

Main Responsibilities:

• Develop and implement digital marketing strategies across all platforms (social media, websites, paid media, email campaigns).
• Manage the company's online presence, ensuring consistency with brand guidelines.
• Oversee all social media accounts for the group and its subsidiaries.
• Plan and execute content calendars aligned with business priorities.
• Monitor engagement, respond to inquiries, and manage online reputation.
• Coordinate with media agencies to plan and execute campaigns (digital & offline).
• Optimize media spend to ensure maximum ROI and efficiency.
• Track and report on campaign performance metrics.
• Manage website updates, user experience, and SEO optimization.
• Coordinate development of digital content (articles, reports, videos, campaigns).
• Ensure compliance with financial regulations in all published content.
• Monitor KPIs such as traffic, engagement, conversion rates, and campaign effectiveness.
• Provide regular performance reports and insights to management. • Use data analytics tools to drive continuous improvement.
• Act as the main point of contact for digital and media agencies.
• Evaluate agency performance and ensure alignment with business goals.
• Manage SLAs and deliverables.

Requirements:

• Bachelor's degree in Marketing, Digital Media, or related field.
• 8 - 10 years of experience in digital marketing and media management.
• Experience in financial services or regulated industries is a strong plus.
• Strong understanding of digital tools (Google Analytics, Meta Business, programmatic ads, SEO/SEM).