At Terracotta – Driving Business Growth in Recruitment, Outsourcing & Corporate Services
We are a leading outsourcing company in the UAE, delivering recruitment, EOR/PEO, PRO services, and corporate solutions across the region
We are currently recruiting a Director of Guidance & Awareness(UAE National) for a leading federal government entity in Dubai. This strategic and operational role focuses on leading labour market awareness and guidance initiatives, overseeing campaigns and outreach efforts, and enhancing engagement with employers, employees, and key stakeholders
Position: Director of Guidance & Awareness
Location: Dubai (Onsite, Full Time)
Contract: Permanent
Key Responsibilities
Labour Awareness & Guidance
- Lead and implement awareness and guidance programs related to labour market legislation
- Oversee awareness campaigns, outreach initiatives, and educational materials
- Conduct field visits and engagement sessions with employers and employees
- Provide guidance and clarification on labour laws, regulations, and related policies
Campaign Effectiveness & Operations
- Measure and evaluate the effectiveness and impact of awareness campaigns and initiatives
- Support the continuous improvement of awareness strategies, materials, and outreach efforts
- Contribute to operational initiatives that enhance labour market awareness and compliance
Stakeholder Engagement & Partnerships
- Coordinate with internal and external stakeholders on awareness-related initiatives
- Build and strengthen partnerships to enhance awareness outreach and engagement
- Collaborate with relevant entities to support awareness objectives and communication activities
Qualifications & Experience
- Bachelor's or master's degree in information technology, Business Administration, or a related field
- Minimum 10 years of professional experience, preferably within UAE federal or local government entity
- Proven experience leading labour market awareness, workforce development, employment services, public guidance, or regulatory awareness initiatives
- Strong understanding of UAE labour market regulations, employment legislation, workforce trends, and labour market policies
- Experience in customer-focused service delivery and stakeholder eng
- Knowledge of change management and organizational development practices
- Strong teamwork, collaboration, and relationship management skills
- Experience supporting government service development and digital transformation initiatives
- Strong understanding of performance management and operational excellence
