We are looking for an exceptional Editor-in-Chief / Editorial Growth Lead to turn daily robotics news, search trends, and social signals into high-performing content ideas for Robot24.com.
Robot24.com is building the global leading news platform for robotics news.
This is not a traditional newsroom management role. We are looking for someone who understands how digital attention works — someone who can identify which stories matter, which topics are about to trend, and how to turn raw news signals into content that drives reach, engagement, search visibility, and audience growth.
Every day, our robotics news agent scans the internet for relevant news.
You will be responsible for deciding which topics we cover, how we frame them, and why they have the potential to perform. You will combine editorial judgment with SEO, audience data, Google Trends, social media signals, strong writing skills, and creative storytelling instincts to develop stories that can reach large audiences — from search-driven explainers to viral social-first angles.
You will work closely with all teams and departments responsible for producing content across the company, including editorial, video, social, design, audience, and production. Your role is to give these teams clear editorial direction, strong story ideas, relevant angles, and content priorities based on daily news signals, trend data, audience potential, and growth opportunities.
We are looking for someone who has already helped media brands, content platforms, publishers, startups, or digital companies grow through outstanding editorial strategy. You should have a proven track record of developing content ideas that generated significant traffic, engagement, shares, or viral reach.
Key Responsibilities
- Review daily robotics news surfaced by our robotics news intelligence tool.
- Identify the most important, timely, and high-potential stories from a large volume of daily news signals.
- Turn raw news, trend data, and market developments into clear content ideas for the production team.
- Define daily editorial priorities based on relevance, audience potential, SEO opportunity, social momentum, and creative strength.
- Develop strong story angles, headlines, hooks, formats, and content briefs for articles, videos, newsletters, and social media.
- Write, edit, and shape compelling editorial concepts that make robotics news accessible, engaging, and highly shareable.
- Work closely with all company teams responsible for content production, including editorial, video, social, design, audience, and production.
- Provide clear editorial direction, story priorities, creative angles, and content briefs to the teams producing content.
- Monitor Google Trends, search behavior, social media platforms, industry conversations, and competitor coverage to identify emerging opportunities.
- Use SEO, audience insights, analytics, and platform data to decide which topics should be produced and how they should be positioned.
- Spot stories before they become mainstream and translate complex robotics developments into accessible, engaging content ideas.
- Bring creativity, originality, and strong editorial taste to how stories are framed, titled, packaged, and distributed.
- Build a repeatable editorial system that turns daily robotics news into scalable, high-performing content.
- Continuously analyze what performs, why it performs, and how future topics can be improved.
- Maintain strong editorial judgment, accuracy, and credibility while optimizing for reach, growth, and engagement.
Requirements
- 8+ years of experience in journalism, including meaningful editorial leadership experience.
- Proven experience in an editorial, content strategy, audience growth, SEO, or digital publishing role.
- Strong track record of developing content that achieved significant reach, traffic, engagement, or viral performance.
- Experience working for a media company, digital publisher, content platform, startup, or growth-driven company.
- Excellent writing, editing, headline, and storytelling skills.
- Strong creative instincts and the ability to turn technical or niche topics into compelling content ideas.
- Excellent understanding of SEO, Google Trends, search intent, social media dynamics, and digital distribution.
- Strong ability to identify which stories have audience potential and how to frame them for maximum impact.
- Excellent editorial judgment and a strong sense for timing, relevance, headlines, hooks, and storytelling.
- Experience using analytics, audience data, and performance insights to guide content decisions.
- Ability to turn complex technology topics into clear, engaging, and widely understandable content ideas.
- Strong collaboration skills and the ability to work closely with cross-functional teams responsible for content production.
- Strong interest in robotics, automation, emerging technologies, startups, and the future of industry.
- Fluent English with excellent written and verbal communication skills.
Preferred Experience
- Experience creating or leading content strategies that generated millions of views, visits, impressions, or engagements.
- Background in technology, robotics, science, business, startup, engineering, manufacturing, or innovation media.
- Experience working with AI tools, content intelligence systems, news monitoring tools, or trend discovery workflows.
- Experience developing content for multiple formats, including articles, short-form video, newsletters, LinkedIn, Instagram, TikTok, YouTube, or X.
- Strong understanding of how stories travel across search, social, newsletters, and digital communities.
- Experience scaling a content operation, media brand, or audience growth engine.
What You'll Bring
- A sharp instinct for what people will care about before everyone else sees it.
- The ability to turn hundreds of daily robotics news signals into a focused editorial agenda.
- A growth mindset with a strong understanding of SEO, virality, and audience behavior.
- Strong writing skills, creative ideas, and the ability to develop stories people actually want to read, watch, and share.
- Strong editorial taste and the ability to separate important stories from noise.
- A collaborative working style and the ability to align content-producing teams around the strongest editorial opportunities.
- A data-informed approach to content without losing creativity or judgment.
- Curiosity for robotics, automation, and the technologies shaping the future.
- A proven ability to create content ideas that travel, rank, get shared, and drive measurable audience growth.
