Company Description Farid Academy is a purpose-driven EdTech platform focused on character development, wellbeing, and life skills education for children and youth aged 3–18 across Egypt and Saudi Arabia. The academy designs structured, age-appropriate programs rooted in modern educational practices, positive psychology, and skills-based learning to create measurable impact. Farid Academy partners with schools, governmental and non-profit organizations, corporates, and families to provide scalable solutions that support holistic child and youth development. Its offerings include programs for children and youth, professional learning pathways for educators, and practical tools that support parents and institutions in daily practice. Guided by qualified trainers and clear impact measurement frameworks, Farid Academy aims to raise emotionally balanced, values-driven individuals equipped with essential human skills for an ever-changing world.
Role Description The Education B2C Sales Executive is a full-time, on-site role based in Cairo, Egypt, responsible for driving direct sales of Farid Academy's programs and services to parents and families. Day-to-day tasks include identifying and qualifying leads, conducting consultations with caregivers, presenting suitable education and wellbeing solutions, and managing the full sales cycle from initial contact to enrollment. The role involves maintaining accurate records in CRM systems, following up on inquiries, and achieving monthly and quarterly sales targets. The Sales Executive will collaborate closely with marketing and program teams to align messaging, gather feedback from families, and support community events, workshops, and info sessions that strengthen Farid Academy's presence in the local market.
Qualifications
- Strong B2C sales skills, including lead generation, consultative selling, negotiation, and closing in an education or service-based environment.
- Excellent communication and interpersonal abilities, with capacity to build trust with parents, caregivers, and youth from diverse backgrounds.
- Experience using CRM tools and basic data reporting to track pipelines, conversions, and customer engagement.
- Understanding of education, wellbeing, or EdTech services, with interest in character development and life skills education.
- Ability to work on-site in Cairo, manage time effectively, and stay organized in a target-driven environment.
- Bachelor's degree in Business, Marketing, Education, or a related field, or equivalent practical experience.
- Prior experience in B2C sales for education, training, or subscription-based services is highly beneficial.
- Fluency in Arabic and strong proficiency in English, both written and spoken, is preferred.
