- Develop and execute integrated PR strategies to increase brand visibility, credibility, and engagement across digital, print, and social media channels.
- Build and sustain strong relationships with media, trade publications, and industry partners to secure consistent and positive coverage for the company.
- Draft and distribute press releases, features, and official statements that enhance the company's image and support business growth objectives.
- Ensure consistency in brand messaging across all internal and external communications to reinforce brand identity and trust.
- Create and manage compelling content for newsletters, websites, brochures, and LinkedIn to drive stakeholder interest and awareness.
- Plan and coordinate PR activities for exhibitions, conferences, and corporate events to maximize exposure and networking opportunities.
- Identify and manage sponsorships and strategic partnerships that extend corporate reach and strengthen B2B positioning.
- Monitor and analyze media coverage, campaign results, and public perception to evaluate performance and refine communication strategies.
- Provide actionable insights to management on emerging trends, competitor PR, and market sentiment to guide decision-making.
Support crisis communication efforts by preparing accurate, timely responses that protect the company's reputation and stakeholder confidence.
Required skills
Must be an Emirati with Family Book
