Enrolments Manager

Our client is looking for a Enrolments Manager to join the team. The Enrolments Manager is responsible for driving new student enrolments and revenue growth across all thier Dance Academy. This role suits a confident, persuasive salesperson who thrives on converting leads, building relationships with prospective parents, and identifying opportunities to increase enrolment numbers. The ideal candidate is motivated by targets, comfortable owning a sales pipeline, and proactive in generating new leads through marketing, events, and partnerships.

About Our Client

The company main business is for performing arts education, committed to delivering exceptional artistic training in a supportive and inspiring environment.

Hiring

• Job Title : Enrolments Manager
• Location: Singapore
• Role Type: Full-time, onsite
• Reports to: General Manager

Working hours:

. 5-day work week (rotating schedule)

. Business Operational Hours: 9:00am to 9:00pm

. Shift Structure: 8‑hour shifts within that 12‑hour operating window

. Must be willing to work on weekends, with up to 2 weekend days off per month .

Key Responsibilities

Key Responsibilities Sales and Enrolment Conversion

. Manage net‑new leads generated through marketing, events, referrals, and digital channels.

. Handle occasional in‑studio enquiries, though this is minimal and not the core focus of the role.

. Conduct high‑quality sales conversations to understand parent needs, recommend suitable classes, and secure enrolments.

. Guide parents through trials and placement with clarity, confidence, and warmth.

. Maintain a disciplined follow‑up rhythm to ensure every lead is contacted, nurtured, and moved through the pipeline.

. Achieve monthly enrolment targets and consistently improve conversion rates.

. Identify upsell opportunities for additional classes, camps, workshops, and programs.

. Analyze sales performance and propose strategies to increase enrolment volume.

. Work closely with the CS team to ensure consistent execution of the trial process, including timely follow‑ups, accurate class placement communication, and strong lead‑nurturing discipline across all studios.

Lead Management and CRM

. Use CRM systems to manage new leads, track conversations, and maintain accurate records.

. Build structured follow-up sequences to ensure no new lead is missed.

. Maintain a clear, organized pipeline view of enquiries, trials, and pending conversions.

. Provide weekly reporting on lead volume, conversion rates, and sales performance.

. Work closely with operations to ensure smooth onboarding for new students.

Parent Communication

. Communicate with prospective parents using a warm, clear, and supportive tone aligned with ATJ's brand.

. Handle objections confidently and professionally, offering solutions that support enrolment decisions.

. Provide accurate information on class schedules, levels, teacher profiles, and studio policies.

. Ensure every prospective parent receives a positive, professional, and encouraging experience.

Marketing and Growth Initiatives

. Partner with the marketing team to generate new leads through campaigns, social media, and promotions.

. Support planning and execution of studio events, open days, trials, and holiday camp programs designed to drive enrolments.

. Identify partnership opportunities with schools, enrichment centers, and community groups to expand lead sources.

. Provide insights on parent behavior, lead quality, and conversion trends to strengthen marketing strategies.

. Identify opportunities to open new classes based on demand patterns, waitlist trends, and parent feedback.

. Work with Management and Studio Managers to propose, plan, and launch new classes that improve the schedule, increase capacity, and better serve parent demand.

. Monitor schedule performance and recommend adjustments to optimize class mix, timing, and age‑group distribution across studios. Strategic Collaboration

Strategic Collaboration

. Work in close collaboration with the General Manager and Studio Operations Leads to develop, refine, and execute enrolment strategies across all studios.

. Align sales initiatives with operational capacity, class availability, and studio-level priorities.

. Participate in weekly sales and operations check-ins to ensure enrolment goals and studio operations remain tightly coordinated.

Requirements

Essentials

. Strong background in sales, enrolments, customer acquisition, or business development.

. Proven ability to convert leads and drive sales conversations with confidence.

. Comfortable owning a sales pipeline and working with CRM systems for lead management and reporting.

. Experience using scheduling tools such as ICP or similar platforms for trial bookings, class placement, and timetable coordination.

. Highly organized, proactive, and able to manage multiple leads and conversations at once.

. Warm, parent-friendly communication style with strong listening and persuasion skills.

. Comfortable working in a fast-paced environment with children and families.

. Target-driven mindset with strong ownership, accountability, and resilience.

. Maintains a polished, professional presence and communicates with clarity, confidence, and maturity in all interactions.

. Motivated and proactive manager who thrives on developing and driving initiatives for growth.

Advantageous

. Experience in education, enrichment, retail, or service industries.

. Familiarity with CRM tools such as Respond.io or similar.

. Experience running or supporting events, open houses, or promotional activities.

. Background in dance, arts, or enrichment environments.

. Ability to analyse sales data and propose strategies to improve conversion.

Why Join Them

. Be part of a supportive, energetic team that values collaboration and growth.

. Make a meaningful impact by helping families find the right classes for their children.

. Work in a creative, dynamic environment with strong operational and marketing support.

. Opportunities for professional development and cross-studio leadership.

. A warm, community-focused culture built on kindness, clarity, and excellence.

ORYX TALENT PTE LTD |Co Registration No: 202549948R | KAH Personnel License No: R26161400 | EA License No: 25C3248