Role Description
The ideal candidate will have strong expertise in visual design and digital content production; excel in creating high-quality visual assets for social media, marketing campaigns, and internal/external communications. In addition to producing static visual content, the role also requires basic video editing skills to support short-form multimedia needs across the company. This position focuses on delivering engaging, brand-aligned content across multiple platforms.
Key Roles and Responsibilities
- Produce high-quality visual content for social media, marketing campaigns, presentations, flyers, event materials, and corporate communication.
- Create layouts, illustrations, icons, and visual elements using advanced design tools.
- Adapt visual assets into multiple formats and dimensions for different platforms.
- Ensure all visual outputs align with brand guidelines and identity across subsidiaries and projects.
- Develop digital designs for web, social, email, and internal platforms.
- Prepare final files for print and digital distribution according to required specifications.
- Maintain a library of reusable templates, brand elements, and design assets.
- Edit and assemble short-form videos for social media, event coverage, and internal communication.
- Apply simple transitions, captions, overlays, and basic motion graphics.
- Organize and manage video project files and raw assets.
- Participate in brainstorming sessions to support campaign concepts and creative direction.
- Work with the marketing team to translate briefs into visual content that aligns with project goals.
- Repurpose existing content into new formats to increase reach and engagement.
- Adapt designs into multiple formats for different platforms.
- Work with the marketing team to brainstorm creative ideas for social and digital campaigns.
- Support content planning with visuals that boost engagement and storytelling.
Key Skills and Qualifications
- Bachelor's degree in Media, Digital Arts, Visual Communication, Marketing, or a related field with a minimum of 3+ years of experience in digital content creation, visual media, or similar creative roles.
- Advanced proficiency in Adobe Photoshop, Illustrator, InDesign, or equivalent design tools.
- Practical knowledge of video editing software such as Adobe Premiere Pro, Final Cut Pro, Cap Cut or similar.
- Strong understanding of visual composition, branding, color theory, typography, and digital design principles.
- Ability to develop creative concepts and execute across multiple formats.
- Understanding of social media content requirements and trends.
- Basic knowledge of AI creation tools such as Midjourney, Dall E, Google is a competitive advantage.