Graphic Designer

Job Summary

The Graphic Designer is responsible for creating visual assets, branding materials, and fashion-focused illustrations that reflect the company's identity, trends, and aesthetic direction. This role supports marketing campaigns with designs that align with current fashion trends and ensures brand consistency across all digital and print media.

Key Responsibilities

• Design visual assets for digital and print media including social media posts, banners, flyers, packaging, and showroom graphics with a strong fashion-aligned aesthetic.
• Create branding materials that reinforce the company's fashion identity, style direction, and values.
• Collaborate with marketing and product/fashion teams to support campaign development and seasonal storytelling.
• Prepare layouts, fashion illustrations, and product visuals aligned with fashion trends, color palettes, fabrics, and brand aesthetics.
• Develop visual concepts inspired by fashion mood boards, trend reports, and collection themes.
• Ensure timely delivery of high-quality designs that inspire and engage a fashion-driven audience.
• Stay updated with the latest fashion trends, runway reports, color directions, and design tools relevant to fashion branding and illustration.
• Support the maintenance and evolution of brand guidelines to reflect fashion seasonality and modern design trends.

Qualifications

Education

Bachelor's degree in Graphic Design, Fashion Communication, Visual Arts, Business, or related field.

Experience

1–3 years of experience in graphic design within fashion, retail, or lifestyle sectors.

Experience in illustration with strong knowledge of fashion illustration techniques (digital or hand-drawn).

Soft Skills

• Creative thinker with strong fashion aesthetic sensibility.
• Excellent attention to detail and understanding of visual harmony.
• Ability to work collaboratively in a fast-paced, fashion-driven environment.
• Strong communication skills and openness to feedback.

Technical Skills

• Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign).
• Strong fashion illustration skills and ability to visualize garments, textures, movement, and styling.
• Understanding of fashion branding principles, lookbooks, campaign aesthetics, and editorial layouts.