Head of Digital Marketing

About Our Client
An exciting opportunity has come up for a Head of Digital Marketing to join a Tech company, a spin-off business from a well-known regional brand with global presence. This is well funded future unicorn. You will be responsibility for spearheading digital marketing and communications initiatives.
Job Description

• Lead digital marketing efforts by building enhanced product marketing insights.
• Drive the brand through all communications and channels - maximizing reputation, awareness and reach through innovative digital marketing approaches.
• Develops Digital Marketing Strategy and set a clear vision for product marketing innovation
• Defines, plans, and executes all digital marketing strategies including product marketing campaigns, roadshows, websites management, social media presence etc.
• Drives innovation in Digital Marketing processes, practices including establishing new innovative product marketing approaches for effective campaigns & roadshows.
• Manages implementation of digital marketing roadmap monitor progress & report KPI performance.
• Utilizes strong digital marketing & analytical capabilities to evaluate end-to-end customer experience across multiple channels and customer touch points.
• Provides thought leadership in managing all digital marketing channels
• Serves as a spokesperson and lead point person on media interactions that help promote and/or impact the organization & the brand.
• Oversee all media activities, manage the PR agencies to proactively position the brand in the public.

The Successful Applicant

• Wealth of experience in managing digital marketing & communications in large corporates.
• Marketing degree or equivalent relevant experience in fields such as digital marketing / communications.
• Strong understanding of current digital marketing concepts, strategy & best practices

What's on Offer

• Direct impact role
• Build team from ground up
• Attractive package and family benefits including schooling