About Spartan Race
Spartan is the global leader in obstacle course racing and endurance sports, built on a
mission to push people beyond their limits and help them achieve more in all areas of life.
With events held in over 30 countries, Spartan is more than a race – it's a lifestyle and a
community.
Role Overview
We are looking for a highly motivated, hands-on Head of Sponsorships to lead and execute
all sponsorship initiatives across our Spartan Race events in. You will drive strategy, pitch to
brands, close deals, and manage all post-sale delivery and reporting.
This role is ideal for someone who thrives in fast-paced environments, has a strong
commercial mindset, and is confident operating independently from lead generation to
execution.
Key Responsibilities
- Identify and develop new sponsorship opportunities across Spartan Race events and
brand touchpoints
- Create compelling sponsorship decks and tailored proposals for potential partners
- Own the full sales cycle – from prospecting and outreach to negotiation and closing
- Manage relationships with existing sponsors, ensuring contract fulfillment and
activation excellence
- Collaborate closely with marketing, operations, and content teams to integrate sponsors
authentically into the Spartan experience
- Deliver regular reporting and ROI analysis to partners and internal stakeholders
- Act as the key point of contact for all sponsorship-related queries pre-, during, and post-
event
- Attend Spartan Race events to oversee and support sponsor activations on the ground
- Stay up-to-date with market trends and competitor activity in the sports and events
sponsorship landscape
What We're Looking For
- 5+ years of experience in sponsorship sales or partnerships, preferably within sports,
events, media, or lifestyle brands
- Strong network of brand and agency contacts across relevant categories (FMCG, fitness, wellness, tech, automotive, etc.)
- Proven track record of closing high-value deals and delivering sponsor ROI
- Excellent communication, presentation, and negotiation skills
- Highly organised and self-sufficient – capable of driving results independently
- Passion for fitness, endurance sports, and the Spartan brand ethos is a plus
- Willingness to travel to events as needed
