Insurance Product Marketing Manager

Singtel is where Technology meets Purpose.

We're building an AI-first telco for the future-connecting people, businesses and communities through trusted networks, intelligent digital services and next-generation technology.

From transforming everyday experiences in mobile, broadband, entertainment and lifestyle services to enabling enterprises with AI, 5G+, cloud, cybersecurity, data centres and digital platforms, we create the technology that powers how millions live, work and connect.

At Singtel, your work creates real impact. You'll solve meaningful challenges, shape critical digital infrastructure and help build secure, resilient and AI-enabled solutions that serve businesses, digital ecosystems and communities across the globe.

This is where BIG Possibilities become reality. Whether you're engineering intelligent networks, advancing sovereign AI cloud platforms, strengthening cybersecurity, designing seamless customer experiences or driving sustainable innovation, you'll be part of teams shaping the future of technology.

Backed by decades of expertise and driven by a culture of continuous learning and innovation, Singtel offers the scale, opportunities and support to help you grow your career while making a difference where it matters most.

Be a Part of Something BIG!

The Insurance Product Marketing Manager is responsible for planning and implementing marketing activities to drive digital sales for general insurance.

The candidate should possess a strategic mindset, ability to build partnership and collaborate with the wider businesses across Singtel. He/she should also be highly analytical, data driven and detailoriented to manage end-to-end marketing campaigns to drive business growth. A successful candidate is a highly motivated individual who works independently in a fast-paced and hands-on environment.

How You will Make An Impact:

• Tasked to achieve growth in business sales through business-to-business (B2B) and business-to-customer (B2C) initiatives.
• Manage budget and develop projection/forecast
• Lead and strategies go-to-market plan to achieving yearly financial targets.
• Responsible for building brand and product awareness through above-the line marketing by advertising through digital and out-of-home channels. For below-the-line marketing, leverage on internal stakeholders communication to reach out to relevant segment of audience.
• Work closely with marketing communication and customer lifecycle management teams to develop comprehensive marketing plans to execute and optimise campaigns to achieve business objectives.
• Monitor and review campaign performance via Google Analytics and Tableau and gather data insights from Business Analytics team.
• Use of Adobe Experience Manager to setup marketing pages and to create a smooth customer journey to drive sales conversion.
• Work closely with legal team to develop agreements for partnerships and terms for campaigns.
• Work closely with product and UX/UI team to improve the customer journey for assigned product in driving business goals.
• Manage and train tele-agent to acquire new customers and retain existing customers by driving renewal sales.
• Work closely with Operation team to handle customers enquiries
• Reconcile monthly sales reports for each product with Finance team for billing purposes.
• Prepare weekly reports to analyse business results with senior management.

Skills for Success:

• Degree in Marketing, Business, or its equivalent
• At least 2-4 years of product marketing, preferably in the insurance industry.
• Excellent written and verbal communication skills
• Excellent interpersonal and organizational skills
• Proficient in Microsoft Office suite (eg. excel, word and powerpoint)
• Strong analytical problem-solving skills
• Strong attention to detail
• Has a positive attitude and eagerness to learn

Are you ready to say hello to BIG Possibilities

Take the leap with Singtel to unlock new opportunities and accelerate your growth. Apply now and start your empowering career!