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Job title : Jr Art Director / Designer
SUMMARY OF THE ROLE
The Jr Art Director must excel in conceptual thinking and display an appetite for strategic thinking. The person should have good presentation skills and refined interpersonal and relationship skills. Should be the kind of person that is pro-active and eager to learn and progress in her/his career. This individual will be working with traditional and non-traditional advertising, social media & digital, shopper marketing and commerce. Besides this, the candidate should be someone synced with the latest trends in digital, gaming, fashion, design, movies and arts. To summarise, someone who aims to become a rockstar creative.
EXPECTATIONS
Understanding of design trends, industry best practices and innovation opportunities
Understanding of mobile platforms, devices and trends
Experience or understanding of User Experience and best practices in web design
Develop best in class and award-winning work
3D skills is a big plus
RESPONSIBILITIES
Work hand in hand with the Sr Art Directors, copywriters and designers, providing all the support for the development of projects
Organise and prioritise the creative process so the approval process will not be delayed
Attend and contribute to tactical planning / brainstorming planning meetings
Handle and prioritise multiple projects across multiple brands
Shepherds concepts from pencil sketches or storyboards to finished content.
Hands-on execution of concepts design within a full range of mediums, including video, editing, photography, static social assets, infographics, video, gifs, stickers, animations, and presentations.
Ensure that creative meets brand guidelines and production standards, providing production support for internal/external partners, content creators, agencies, etc. to ensure consistency across all consumer touch-points
Manage asset library and oversee asset selection for digital and social channels.
Supervise editing of creative / social assets for optimisation across channels, ensuring consistent look and feel across assets (e.g. making gifs from preexisting video)
Develop a variety of concepts for each assignment that display diversity between themattacking the creative problem from different points of view while producing concepts consistent with the brand strategy.
Consult on marketing briefs to ensure all content deliverables will be aligned to creative direction for the brand
Lead the development of the holistic content strategy for assigned brands and work with Brand Marketing, Creative & Content team, and agency partners on content development and distribution.
Be able to work on and deliver top-class high-end presentations
Video editing skills and content creation
KPIs
At least 3 digital and/or commerce cases studies on a profile-building/credentials level, developed during the next 6 months
At least 1 award-winning case on regional level
At least one case in digital/commerce for next year's Cannes Submission
PERSONAL SKILLS, ATTRIBUTES & VALUES
Leadership
Communicative
Imaginative/Curious
Influential
Effective
Job ID: 70249721