The Lead Qualifier will be responsible for engaging with inbound leads, understanding their requirements, and assessing their potential before transferring qualified opportunities to the sales team. This role plays a critical part in improving conversion rates by ensuring only high-quality leads are passed forward.
Responsibilities:
- Engage with inbound leads through calls, WhatsApp, email, and social media platforms.
- Assess customer needs and match them with suitable solutions.
- Evaluate and qualify leads based on predefined criteria.
- Requalification if existing cold inquiries.
- Accurately record and update lead information in the CRM system.
- Conduct timely follow-ups to nurture leads and maintain engagement.
- Respond to inquiries and address initial concerns through personalized communication.
- Transfer qualified leads to the sales team with a clear and detailed handover.
- Maintain consistent communication to maximize lead conversion potential.
- Track, monitor, and report on lead qualification metrics and performance.
- Manage, Delegate and follow up client escalations
Education & Experience:
- Bachelor's degree preferred
- 2-3 years of experience in lead qualification, customer service, inside sales, or a similar role is preferred. (Other country experience is also acceptable)
Functional Competencies:
- Lead analysis and qualification skills.
- Customer query handling across multiple communication channels.
- CRM usage and data accuracy.
- Strong follow-up and lead nurturing abilities.
- Basic understanding of sales processes and funnel management.
