JOB DESCRIPTION
Role : Manager - Co-Brand Cards
Location : Dubai
Role Purpose:
The role is responsible for product development and product management of Co-Brand cards and co-brand partner relationship management.
Key Accountabilities of the role
- Execute marketing plans and strategies to drive business growth and meet business targets.
- Conduct regular review on market trends and competitor activities.
- Conduct new product design and development within the co-brand card space.
- Provide support relating to product, market trends, customer needs and competition products.
- Undertake product development and enhancements of new and existing Co-Brand card products.
- Closely work with internal stakeholders such as Card Operations, Sharia, Information Technology, Compliance, Legal and CPR teams.
- Execute acquisition campaigns, spend campaigns and promotions to grow the co-brand portfolio.
- Manage the relationship with Co-Brand partners as the primary contact point for the Bank.
- Conduct data and market study providing effective analysis & suggestions for business and product improvement.
- Responsible for tracking, monitoring, analyzing product performance towards optimization.
- Ensure strict compliance with Bank processes, internal and external control, compliance, and any other related requirements.
Specialist Skills / Technical Knowledge Required for this role:
- Bachelor's degree in business with preferably a specialization in Finance or Accounting.
- 5 years relevant experience in cards product or portfolio management roles.
- Good planning, multitasking, presentation, negotiation and relationship management skills.
- Strong written and oral communication skills.
- Willingness to travel within UAE for business purposes.
