Join Our Team: Manager Digital Communications at EtihadWE
We are seeking a talented and experienced Manager Digital Communications. In this key role, you will develop and implement digital communication strategies to enhance EtihadWE s online presence, engage stakeholders, and promote brand awareness. To add, to manage digital channels, create content, and leverage digital tools to effectively communicate with internal and external audiences.
Key Responsibilities:
- Develop and implement a comprehensive digital communication strategy aligned with the organization's goals, objectives, and target audience.
- Identify digital communication channels, platforms, and tools to reach and engage stakeholders effectively.
- Create compelling and engaging content for digital channels, including websites, social media, email newsletters, and blogs.
- Manage content calendars, schedules, and workflows to ensure timely and consistent delivery of content.
- Manage EtihadWE s presence on social media platforms, including content creation, posting, monitoring, and engagement.
- Develop social media campaigns to promote brand awareness, drive engagement, and support marketing initiatives.
- Oversee the organization's website, ensuring that content is up-to-date, accurate, and optimized for search engines (SEO).
- Monitor website analytics and performance metrics to track user engagement and identify areas for improvement.
- Develop and execute email marketing campaigns to communicate with stakeholders, promote events, and distribute newsletters.
- Manage email lists, segmentation, and automation to optimize campaign effectiveness and engagement.
- Plan and execute digital advertising campaigns across various platforms, including search engines, social media, and display networks.
- Monitor campaign performance, analyze results, and adjust strategies as needed to optimize return on investment (ROI).
- Monitor and analyze digital communication metrics, including website traffic, social media engagement, email open rates, and click-through rates.
- Prepare regular reports and presentations to communicate key insights, trends, and performance metrics to stakeholders.
- Oversee the development and execution of marketing initiatives, including advertising, promotions, branding, and digital marketing campaigns.
- Develop marketing strategies to enhance brand visibility, generate leads, and drive customer engagement and loyalty.
- Analyze market research, customer insights, and competitive intelligence to inform marketing strategy and messaging.
Qualifications:
- Bachelor's degree in marketing, communications, digital media, or a related field.
- Experience in digital communications, marketing, or related fields.
- Excellent writing, editing, and proofreading skills, with the ability to create engaging and impactful content.
- Creative thinking and problem-solving skills, with the ability to develop innovative digital communication strategies.
- Strong project management and organizational skills, with the ability to manage multiple projects simultaneously.
- Excellent communication, collaboration, and interpersonal skills.
Why Join EtihadWE
At EtihadWE, we're shaping the future of the utilities sector while fostering an inclusive and innovative work environment. Be part of a team that values integrity, excellence, and collaboration.
