Marketing and Communications Executive
Job Title: Marketing and Communications Executive
Department: Marketing & Communications
Reports To: Director – Sales & Marketing
Location: Dubai
Employment Type: Full-Time
About the Role
We are seeking a results-driven and creative Marketing and Communications Executive to join our team. Working directly under the supervision of the Sales & Marketing Director, you will play a central role in shaping and executing our marketing strategy, elevating our brand portfolio, managing partner programs, and driving impactful campaigns that build lasting customer relationships.
If you thrive in a multi-channel marketing environment, love organizing high-impact events, and have a knack for combining creative content with data-driven results, we want to hear from you!
Key Responsibilities
- Strategy & Campaigns: Conceive and execute comprehensive marketing strategies and targeted multi-channel campaigns (digital, direct, social, print) aligned with overall business goals.
- Partner & MDF Management: Develop and manage Market Development Funds (MDF) programs to support and empower channel partner marketing initiatives.
- Lead Generation & Research: Design targeted lead generation strategies across diverse business units and conduct market research (surveys, focus groups) to gather actionable customer insights.
- Content Creation & Social Media: Write, proofread, and produce compelling marketing collateral (brochures, ads, blog posts, videos). Manage social media channels in collaboration with product managers and external agencies.
- Events & Sponsorships: Plan, coordinate, and host industry events, seminars, trade shows, and exhibitions. Propose and secure strategic vendor sponsorships.
- Agency & Vendor Relations: Supervise external design, event, and media agencies to ensure high-quality, timely delivery of marketing collateral and promotional assets.
- Database & Campaign Tracking: Maintain updated customer databases for targeted communication. Track campaign ROI, analyze performance metrics, and deliver insightful weekly/monthly reports to management and vendors.
Qualifications & Requirements
- Education: Bachelor's degree in Marketing, Communications, or a related field (or equivalent practical experience).
- Experience:1–4 years of hands-on experience in a Marketing & Communications role.
- Certifications: Professional Certified Marketer (PCM) or equivalent marketing credentials are a strong plus.
- Technical & Soft Skills:
- Proficiency across social media management, direct marketing, and lead generation.
- Strong copywriting, content creation, and proofreading skills.
- Vendor, sponsor, and agency management experience.
- Analytical capability to track marketing metrics and ROI.
