Marketing Executive - GRC SaaS (MENA Focus)

About the Role

What You'll Own (Your Core Impact)

Content Machin

• eWrite and publish 1 high-quality Deep Dive article per week on MENA compliance topics (SAMA, NCA, ISO 27001, DIFC, PDPL, etc.) fast, accurate, buyer-focused
• .Manage the CEO's LinkedIn: 2 thoughtful posts/week + daily engagement in industry conversations
• .Update landing pages (Webflow/WordPress), build/maintain a Compliance Knowledge Base from real demo insights

.
Email Marketing Maste

• ryBuild and launch automated sequences from scratch: demo follow-ups, content nurtures, no-show recovery, onboarding/retention flow
• s.Write every email copy yourself then monitor opens, clicks, drop-offs and iterate weekl
• y.Launch and grow our monthly compliance newslette
• r.Lead Magnets & Sales Enableme
• ntTurn every lead magnet into a full-funnel campaign: landing page copy, distribution emails, trackin
• g.Update sales decks within 48 hours of spotting objection patterns from demo
• s.Drive distribution of our CISO Board Presentation Handbook (priority project
• ).Collect 2 testimonials + 2 case studies in your first 90 day

s.
Marketing Operations Backb

• oneKeep HubSpot clean: lead tagging, sequencing, pipeline hygie
• ne.Brief and coordinate with our media-buying agency (Google Ads, Met
• a).Handle event prep for regional conferences (GISEC, LEAP, etc
• .).Flag issues early, document processes, never let balls dr

op.
Who We're Looking For (Non-Negotiab

• les)
  23 years hands-on B2B SaaS marketing (or high-output agency experience) ,you've shipped real campaigns, not just supported
• them.Exceptional business English: polished long-form articles + punchy LinkedIn
• copy.Fluent Arabic essential for following technical compliance demos and regional nu
• ance.Proven email marketing craft: sequences, segmentation, nurture logic (not just button-click
• ing).Operationally wired: you close tasks, manage multiple projects, hate loose
• ends.Tools-native: HubSpot (or similar), Webflow/WordPress, LinkedIn, Notion/
• Coda.AI-savvy: you use tools to accelerate writing, repurposing, automation never the slow
• way.Creative eye: you spot when copy or visuals miss the mark and brief designers/agencies preci
• sely.Customer-first mindset: you sit in demos, absorb objections, turn them into better assets immedia

tely.
Your First 90 Days Clear T

• argets
  High priority: Build/optimize email sequences (nurture, follow-up, no-show, onboarding) live and t
• racked.High priority: Track demo objections deliver Sales De
• ck 2.0.High priority: Secure 2 testimonials + 2 case s
• tudies.High priority: Hit consistent 1 Deep Dive articl
• e/week.Medium priority: Launch CISO Board Handbook funnel + update key industry landing pages (SaaS, Healt
• hTech).Medium priority: Grow CEO LinkedIn presence consis