Marketing Manager

Company Description

3T Electronic Applications

3T Drive is a technology-driven transportation and mobility platform connecting passengers with professional drivers through a secure, scalable mobile application. Operating in the ride-hailing and smart mobility space, 3T Drive focuses on urban transportation, fleet management, driver enablement, data-driven operations, and sustainable mobility solutions.

Role Description

This is a full-time role for a Marketing Manager based in New Cairo.

We are looking for a Marketing Manager capable of building a complete marketing strategy for a ride-hailing marketplace that includes both online and offline marketing models, with clear execution plans, timelines, and measurable KPIs.

Manage campaigns, analyze market trends, and identify new opportunities for business growth.

This role requires real business understanding, not just digital campaigns.

Responsibilities include collaborating with cross-functional teams, overseeing content creation, managing social media presence, and building relationships with clients, partners, and stakeholders.

Key Responsibility

• Build an integrated marketing strategy (Online + Offline) aligned with business and operations goals.
• Create 30 / 60 / 90-day execution plans with clear KPIs.
• Develop separate acquisition strategies for:
• Captains (drivers)
• Customers (riders)
• Design and manage:
• Online marketing: Performance ads, app growth, funnels, CRM, retargeting.
• Offline marketing: Field marketing, activations, partnerships, BTL campaigns.
• Align marketing efforts with supply & demand balance.
• Work closely with Operations to solve real marketplace problems.
• Measure performance and optimize continuously.

Qualifications

• Proven experience in Marketing, Digital Marketing, and Social Media Management ( in ride-hailing)
• Ability to develop and implement Marketing Strategies and Campaign Planning
• Strong Analytical Skills for Data Analysis and understanding Market Trends
• Excellent Communication, Leadership, and Team Management skills
• Proficiency in using Marketing Tools and Technologies, CRM Platforms, and Analytics Software
• Experience in Content Development, Copywriting, and Branding
• Highly organized with the ability to multitask and meet deadlines
• Bachelor's degree in Marketing, Business, or a related field; MBA or higher education is a plus
• Experience in the regional market or with international marketing is advantageous

How To Apply

Submit your Resume

A short explanation of how you would design an online + offline marketing plan for a ride-hailing app

(Optional) Case study or results from previous work